Running a contest on social media can be a good way to build followers, create leads, and produce user-generated content. My previous post, “15 Buzz-worthy Giveaway Contests on Social Media,” cited inspiring examples.
Here is a list of platforms to run contests on social media. Run sweepstakes and giveaways, quizzes, photo and video contests, hashtag contests, and more.
Rafflecopter
Rafflecopter is an easy-to-use platform to run a giveaway. Select your prize, choose your entry methods, and start collecting entries. Incentivize your participants to enter by taking actions across Facebook, Twitter, and Pinterest. Get creative with the “invent your own” entry option. Rafflecopter’s Facebook app lets you seamlessly place your giveaway on your Facebook page. Price: Plans start at $13 per month.
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Woobox
Woobox is a platform for marketing campaigns. Create giveaways, forms, contests, coupons, polls, brackets, quizzes, instant wins, and Facebook tabs. Install a campaign as an app for your Facebook page. Collect participation from hashtags, likes, and comments on social sites. Drive traffic from social posts directly to a dedicated landing site. Price: Free plan gets your campaigns built and tested. Premium plans start at $37 per month.
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ShortStack
ShortStack is a platform to build and run interactive contests, giveaways, quizzes, and landing pages. Launch comment and hashtag contests on social media to promote engagement and produce user-generated content. Use refer-a-friend and instant win contests to increase sharing. Keep in touch with your customers by sending autoresponders, scheduled emails, and drip campaigns. Price: Free plans for up to 100 entries. Premium plans start at $29 per month.
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Interact
Interact is a tool for businesses to create online quizzes that generate leads and drive site traffic. Create personality quizzes, scored quizzes, and assessment quizzes. Turn any quiz into a Facebook ad using the Interact Quiz Maker platform. Choose from roughly 800 free quiz templates in over 40 categories. Connect your quiz directly to your email marketing or marketing automation system. Price: Paid plans start at $17 per month.
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Gleam
Gleam is a marketing platform that offers four apps based on competitions, rewards, social galleries, and email capture. Run competitions and sweepstakes, and add prizes. Use action combinations, social media integrations, and widget features. Use, also, the social galleries’ app to run engaging photo competitions, and more. Price: Complete access to the platform is $97 per month. Competitions app is $10 per month. Galleries, Rewards, and Captures apps are each $29 per month.
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Wishpond
Wishpond is a marketing platform with four main marketing tools: Landing Pages, Popups & Forms, Contests & Promos, and Marketing Automation. Wishpond offers 10 formats for social media contests and competitions: sweepstakes, photo contest, bonus entry contest, Instagram hashtag contest, coupon, referral contest, vote contest, leaderboard contest, photo caption contest, and video contest. Price: $199 per month.
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Pagemodo
Pagemodo is a platform to create social marketing identity, manage profiles, and engage with customers. With Facebook custom tabs, generate new leads with contests, sweepstakes, and contact forms. Grow interaction and awareness with video as well as photo and essay contests. Get creative with trivia questions and games. Run giveaways with winners chosen at random or manually. Reward your fans with coupons to improve repeat business. You can even sell your products using a product tab. Price: Plans start at $6.25 per month.
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Heyo
Heyo is a platform to run contests and sweepstakes for social, mobile, and web. Launch user-generated content contests for photos, videos, and essays, as well as hashtag campaigns. Run sweepstakes such as random-draw, refer-a-friend, instant-win, trivia quiz, and Twitter-focused. Build promotions to run on Facebook, Twitter, mobile, and web. Price: Plans start at $25 per month.
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Easypromos
Easypromo is a giveaways and contests platform for Facebook, Instagram, Twitter, and YouTube. Run direct giveaways, entry forms for giveaways, user-generated-content contests, and games-list quizzes and polls. Choose a promotion type to match your goals with 24 different applications. Price: Plans start at $29 per month.
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TabSite
TabSite lets you create and manage promos on your Facebook page, website, or blog. TabSite offers easy setup apps and a system for customized design without coding. Features include the ability to run sweepstakes, import a blog, add YouTube videos, add product slideshows, run photo and video contests, like-gate content on Facebook, and more. Price: Free plan includes Timeline Contest, Image, and Email Sign-up Apps. Single app plan is $29.95 per month. Unlimited plan is $79.95 per month.
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Strutta
Strutta is a platform to launch contests, sweepstakes, and competitions. Collect entries from Instagram via hashtags or Facebook pages. Select a promotion model, then choose options to customize. All promotion types on Strutta include CSS control, entry form customization, drag and drop, social sharing, promotion tracking, Google Analytics integration, and multichannel capabilities. Price: $250 for do-it-yourself promotion builder.
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Votigo
Votigo is a contest and sweepstakes platform for social, mobile, and the web. Run contests, sweepstakes, and interactive campaigns. Reward and engage customers with giveaways, quizzes, and coupons. Launch user-generated contests or social sweepstakes on Facebook, your website, blog, and mobile. Create hashtag campaigns with Instagram and Twitter, user-generated-content galleries, and social content hubs. Price: Plans start at $240 per month.
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Wyng
Wyng gives marketers tools to collect trusted data. Create sweepstakes, instant wins, user-generated-content contests, and other games of chance or skill. Configure the promotion behavior, including duration, entry limits, total number of participants, prize distribution rates, and winner reveal. Customize the form and define field validation rules. Wyng includes pre-built use cases, drag-and-drop components, automated fraud prevention and detection, and promotion administration services. Generate and export reports, or automatically feed the data to another system. Contact for pricing.