5 Do’s and Don’ts of Email Marketing for Retail [Infographic]

Email outreach is a key element of any digital marketing program, and the opportunities afforded by effective email outreach can be significant. 

This is particularly relevant in the retail sector – while general email messaging can deliver solid results, segmented, targeting emails for retail brands can significantly boost both interest and conversion, when done right. 

This new infographic from Campaign Monitor outlines some of the key elements to keep in mind when formulating your email outreach strategy in retail – and while some of the notes are likely fairly obvious by now, they definitely bear repeating, and additional consideration.