With more than a billion active websites on the internet today, content creation is quickly becoming something that is overflowing the internet with more information than we could ever have expected. With this in mind, it’s now more important than ever for bloggers to actually focus on their content promotion, more than their content creation.
If you want to make it in the world of blogging, you need to understand the basics of SEO and how to rank higher in the search results. For this to take place you actually need to create content that’s not only better than your competition but better promoted in the process. This isn’t as simple as just throwing some money into your promotional efforts, it’s about actually creating valuable content and building new relationships to help get more exposure for your site and content.
In this article today, we’re going to be looking at the many different ways to not only create better content than your competition but also how you can get ahead of them on promoting it as well. Be sure to explore your options with each of the methods below and see how you can get your site moving in the right direction.
Infographics
The internet is all about a visual marketing these days, and there’s no better way to create content than through the use of infographics. One of the reasons why this works so well is that you can actually take your existing articles and tournament infographics quite easily. This can be done through the use of online software like canva.com, or simply hiring an infographic designer through a site like fiber. Since your content is already in place on your website, it’s easy for designers to take this information and turn it into visual graphics.
Guest Blogging
As a blogger, you’re already creating content for your own website. However, this is always putting your content in front of the same audience. One of the best ways to expand your reach and reach a whole new group of audiences is through the use of guest blogging. Guest blogging offers some amazing opportunities outside of just expanding your reach new audiences, such as link building, increase social shares, and building new Partnerships with other blogs and websites in your industry.
Expert Roundup Posts
Thanks to the power of the Internet it’s now easier to connect with influencers and experts throughout the world no matter where they are, or water expertise is. With this in mind, it’s extremely easy to create content based on connections that you can build with these relationships while also benefiting your own blog and sharing exposure with other experts as well. Through the use of expert roundups, you can send questions to different leaders in your industry and create some amazing content for your website. Basically, all you need to do is send one question 2 maybe 20 or 30 different experts, then compile all of their answers into one big Mega post. Once this post goes live be sure to let all of the experts know, so they can start sharing it with their audience.
Tutorials and How To Guides
No matter how simple you might think it is to create a WordPress blog or content for your site, for the first time every day. Through the use of online tutorials and how to guides millions of people are learning how to do something new every single day. Take your expertise and turn it into something amazing for others to learn from. No matter how simple you think something is, someone else is going to be searching for it on a daily basis and trying to learn it for the first time.
Podcasting
In addition to visual content marketing becoming more important than ever before, audio content creation and marketing is also just as important. Podcasting is one of the best ways to not only build some new content for your audience but also a whole new way to relate to them as well. With iTunes Ton of promotion behind all the podcast that are live on the internet today and available through mobile devices, it’s definitely an option that you should explore. You can take a look at some of the top marketing podcasts in this post here.
Best Ways to Send Traffic to Your Blog in 2017
With so many different content creation and promotional methods available, it’s no wonder that it’s hard for so many bloggers to find what’s going to work best. The best way to move forward with all of this is the simply take action and pick a few different methods to get started with. At the end of the day, it’s all about creating the best content for your audience and providing value.
Once this is done then you need to solely focus on the promotion of such content. This is where most bloggers go wrong. Implement each of these methods into your business blog or brand and start seeing results that will help you move past the competition.