6 Keys to Killer Content Project Collaboration



6 Keys to Killer Content Project Collaboration

Collaboration is critical to the success of any content creation project.

If this idea is new to you, then this might be your first content marketing blog post. We all know that collaboration is key to generating quality content. And we do a great job of collaborating early in the work lifecycle, getting everyone’s ideas and input on the table through brainstorming sessions, for instance. Unfortunately, too often, that’s where the collaboration ends—at the brainstorming phase. As we enter the fog of execution, collaboration can get messy, or fall apart completely.

This has a lot to do with our short-sighted view of project collaboration. We all agree that collaboration is awesome for idea generation. We acknowledge that it is necessary for greasing the project skids and keeping folks in the loop. What we often miss completely is that collaboration plays a huge role in our ability to preserve ideas and constantly improve our work processes.



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