Branding on the internet is everything. It’s the first thing you see when you do a search on Google, and also the first thing you look for when visiting a website or blog. Your brand is your identity, and your identity is shown within the logo that represents your site. Even a simple text graphic logo is often better than just having a default text title that WordPress provides for you.
With so much relying on your brand and making a great first impression, why are so many websites and blogs without a great-looking logo design? The truth is, logo designs are simple to create and also affordable in the process — Even one design from a professional design team. With so many logo design resources and options for outsourcing and do-it-yourself graphic design, how can anyone not have a logo design of their own?
Today we are going to cover three different reasons why it’s so important for you to have a professional logo design for your brand, blog, or business.
First Impressions Matter
As mentioned earlier, first impressions are important. If you search for something in Google, you’re going to read and believe whatever comes up first insert results. When someone visits your website or blog for the first time, they’re going to look at your site name and hopefully find a logo. While you might not think a logo is that important, it does make your website look extremely professional and trustworthy in the process. If you are trying to sell products or services, a logo is going to go a long way in providing your customers with another layer of confidence in your brand.
Give Your Audience Something They Remember
When you look at some of the most famous logo designs in the world today, they all resonate with brands that we use on a daily basis. Some of them don’t even have the names of the company in the logo, yet we all know and love who they are. Some clear examples of this are Target, McDonald’s, Nike, and Starbucks. When creating content for your site, building out your social profiles and shipping products, always use your logo — as it will continually improve your brand image and also provide familiarity with your customers. Imagine how many people have seen the Amazon.com logo on boxes being shipped around the world… it has to be in the billions by now — and that is all free marketing and branding!
Logo Design is Cheaper Than You Think
No longer a need to hire a professional graphic designer or a design team to spend countless hours on your logo design and then charge you thousands of dollars in the process. Now, thanks to the power of the internet, logo design services are all over the place. Also, these same professional design services and quality of work are also available at a fraction of the cost. Anyone can go live with a high-quality and professional logo design of their own for around $100, and not have to think twice about the quality or experience they are going to receive.
Create an Amazing Logo Design Today
As you can see, there are many reasons why I should have a professional logo design of your own. Your blog, brand, or business is something you are going to be working on for many years to come and your logo is something that will continue to bring authority, trust, and branding to it in the process. If you don’t currently have a logo, right now is the best time to create one.