Mike Marko with IM Consultant Services has just announced a new post on getting more subscribers on YouTube. Marko says that this is a challenge faced even by expert YouTubers. With a platform that’s crowded with countless videos, it’s hard for a channel to get noticed. In this article, Marko discusses the most effective and helpful tips or ways to overcome that challenge and thus get more subscribers on YouTube.
Marko explains that there is a great opportunity for effective marketing on YouTube considering the fact that an average YouTube user spends at least 10 minutes a day watching videos. Those videos are presented to a huge number of potential customers, with YouTube getting billions of visitors in a single day alone. The only problem with that, says Marko, is that there’s massive competition among YouTube channels for those visitors. This is why Marko offers business owners advice on it in his article on video marketing strategy.
The first tip that Marko discusses with the readers is about cleaning up their channels. These channels will serve as representations of their brand on YouTube. It’s important for these channels to be in order if brands are to be showcased in the best possible way.
“Unnecessary and incompetently-produced videos should be deleted,” Marko states. He also points to videos that are irrelevant to a brand or its niche as superfluous content on a YouTube channel. In addition, content that does not contribute to the brand’s image and that may lose the interest of the target audience should be avoided.
The marketer says that the way to get more subscribers on YouTube is to post exceptional content. Marko says that having excellent content for a target audience is the most effective way to be visible in a niche. In order to do this, Marko advises readers to choose only those topics that are appealing to their target audience. He further suggests to give extra thought to the first 10 seconds of each video since most YouTube viewers decide whether or not to continue watching during those 10 seconds. When viewers are able to reach 10 seconds on a video on YouTube, they are more likely to continue watching the rest of it.
“Another way to increase YouTube video views is to make use of channel trailers,” Marko asserts. He notes that channel trailers are those that automatically play whenever visitors view a YouTube channel. Those trailers provide channels a chance to gain more subscribers on YouTube. They are a summary of the video content that viewers can find on the channel. Marko advises business owners to create a trailer that is about 30 to 60 seconds long. Moreover, he says that the video should be captivating and urge viewers to subscribe to the channel.
“It’s also much better to make shorter and concise videos. Most of the time, lengthy videos don’t work well on YouTube,” Marko asserts. Video viewers have a naturally short attention span. He urges website business owners who are using YouTube for marketing their businesses to keep their audience watching by keeping video content short and manageable. He further notes that videos should never exceed 5 minutes to encourage more subscribers.
Marko advises YouTubers or online business owners to always add a call to action or CTA at the end of every video. He says it is important to use CTAs in YouTube videos to get more subscribers for a YouTube channel. Marko notes that it may sound like a difficult task but it’s actually easy.
Finally, he suggests posting videos frequently since it keeps subscribers connected. It may seem like an intimidating task but it’s important to keep subscribers entertained with content. He goes on to say that increasing the gap between videos is not advisable. Instead, it’s good to post at least one video per week so that the YouTube channel will not be forgotten by subscribers. If plenty of videos are produced in a month, it will increase the chances of getting more subscribers.
Mike Marko and IM Consultant Services regularly provide posts that help people achieve success in online business. The posts are all aimed at business owners seeking to know more about digital marketing. According to Marko, a surprising number of business owners are aware of the importance of online marketing yet unable to act on that knowledge due to lack of expertise. He claims that the blog posts he publishes aim to help business owners in that situations. His articles offer advice on various aspects of Internet marketing, from social media marketing to search engine optimization or SEO.
The online digital services provided by IM Consultant Services include SEO, search engine marketing, social media marketing, branding, website design, email marketing, online marketing funnels, blog content writing, graphic design, and press releases. Those who need the assistance of an expert in those areas or in using YouTube for business marketing can contact Mike Marko or IM Consultant Services online. Marko and his team have run dozens of marketing campaigns for various businesses. Those who want to know more information about their services can visit him or the IM Consultant Services website, email them, or call them directly by phone.
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For more information about IM Consultant Services, contact the company here:
IM Consultant Services
Mike Marko
513-580-4598
[email protected]
PO Box 62451
Cincinnati, OH 45262