Small business owners have always needed to listen to their customers. But with digital technology, it’s become absolutely essential.
You need to stay on top of customer engagement. This is because customers now use many platforms to talk about your brand, both the good and the bad.
The “Listening to the Voice of the Customer” training workshop by Applied Marketing Science (AMS) will teach you to accelerate innovation through better listening. Better market research provides the key.
The AMS course will teach you how to maximize customer research. Learn to Choose the best research methods. You’ll also learn to identify the right customers to interview, structure and ask the right questions, analyze customer interviews and more.
The workshop also shows attendees how to apply these techniques in machine learning and journey mapping.
The Training workshop happens in Boston, Mass. from April 23-24, 2019.
You can use discount code SMALLBIZ and you can get a $100 discount.
Featured Events, Contests and Awards
March 20, 2019, San Dieg, CA
Discover the best social media marketing techniques from the world’s top experts. Experience three phenomenal days with the best social marketers, discover the latest tactics, and master social media in 2019. Join 7,000 fellow marketers and influencers at the mega-conference designed to empower you with business-building ideas — brought to you by Social Media Examiner.
April 13, 2019, Issaquah, Washington
Are you ready to grow your business? Join us and learn how to put together a PR plan and leverage what you are doing on social to grow your level of influence. Are you ready to be a leader in your marketplace? #ElevateYourDigitalInfluence
April 23, 2019, Boston, MA/USA
Join Applied Marketing Science (AMS) for the next open-enrollment session of “Listening to the Voice of the Customer,” our acclaimed training workshop, on April 23-24, 2019 at the Sheraton Boston Hotel located in the heart of downtown Boston. Led by veteran product development and market research experts, Gerry Katz (AMS Vice Chairman), and John Burns (AMS Principal), this course will introduce Voice of the Customer market research and teach you to use it to accelerate innovation in business-to-business markets.
Discount Code
SMALLBIZ ($100 Discount)
April 26, 2019, Daytona Beach, Florida/USA
For starters, we’re for Women Entrepreneurs only. During Beach Camp, you’ll have plenty of opportunity to learn, apply and mastermind with warm successful women.
You’ll also have time to sleep in and you’ll get long breaks to relax and walk the beach or go for a swim. We didn’t create a conference at the beach just to lock you away in a conference room from dawn til dusk. Beach Camp is a lifestyle focused event so you’ll be spending as much time enjoying your life as you will be focusing on your business. Join us today!
October 16, 2019, Chicago, Illinois
Led by veteran product development and market research experts, this course will introduce Voice of the Customer (VOC) market research and teach you to use it to accelerate innovation in business-to-business markets. The workshop uses a lively, interactive format with numerous hands-on activities and practice exercises to build skills and will also expose you to the latest applications of these techniques in areas such as machine learning and journey mapping.
Discount Code
SMALLBIZ ($100 Off)
More Events
- LEAP Tech Talent
March 12, 2019, San Francisco, Calif. - Live Webinar on Simple Tools & Techniques for Understanding & Analyzing Financial Statements
March 13, 2019, Online - Take a deep dive into how digital transformation will change your world forever
March 14, 2019, Online - ComTech Forum on Modern Wireless Infrastructure
March 14, 2019, Mountain View, Calif. - Responsible Business Summit New York 2019
March 18, 2019, Brooklyn, N.Y. - Breaking Through: Taking Your Consulting Business to New Heights
March 27, 2019, Burlingame, Calif. - ICAP 2019
April 15, 2019, Frankfurt, Germany - Transformational CISO Assembly in Nashville – April 2019
April 23, 2019, Nashville, Tenn. - Advancing Construction Analytics 2019
April 29, 2019, Lakewood, Colo. - CCB TechShowcase
May 09, 2019, Milwaukee, Wis. - Circular Summit 2019
May 09, 2019, Santa Rosa, Calif. - DigiMarCon East 2019 – Digital Marketing Conference & Exhibition
May 09, 2019, Online - Experiential Marketing Summit 2019
May 14, 2019, Las Vegas, Nev. - Fearless in Data
May 14, 2019, Atlanta, Ga. - Kimberly Coates
May 14, 2019, San Diego, Calif. - Chief Analytics Officers & Influencers, Spring
May 15, 2019, San Diego, Calif. - 2019 Marketing Analytics Conference ? Atlanta, GA ? May 15 – 16, 2019
May 15, 2019, Atlanta, Ga. - TECHSPO Toronto 2019
May 16, 2019, Toronto, Ontario - DigiMarCon Canada 2019 – Digital Marketing Conference & Exhibition
May 16, 2019, Toronto, Ontario - Wall Street Journal Future Of Everything Festival, NYC
May 20, 2019, New York, N.Y.
More Contests
This weekly listing of small business events, contests and awards is provided as a community service by Small Business Trends.
You can see a full list of events, contest and award listings or post your own events by visiting the Small Business Events Calendar.
Image: Depositphotos.com