Marketing Podcast with Seve Farber
Podcast Transcript
On this episode of the Duct Tape Marketing Podcast, I chat with author, speaker, and leadership coach Steve Farber. He is the founder and CEO of The Extreme Leadership Institute, where he helps leaders in the business, non-profit, and educational worlds grow and learn to inspire.
He’s written four books about leadership and business, including his latest, Love is Just Damn Good Business: Do What You Love in the Service of People Who Love What You Do.
Farber and I discuss the foundations of his most recent book, and he shares how integrating love into your business model can inspire employees and win you loyal fans. Then, he gives leaders a framework for cultivating love in their own businesses.
Questions I ask Steve Farber:
- When you say “love” in the title of a business book, what do you really mean?
- How do you make love a discipline and a practice in business?
- What’s the link between loving what you do and creating a business your customers love?
What you’ll learn if you give a listen:
- How the structure of modern life influences the way people approach their work.
- What the LEAP model is and how you can apply it in your business.
- Why focusing on impact can help you find the love in your own business.
Key takeaways from the episode and more about Steve Farber:
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