Starbucks CEO Kevin Johnson says that cannabis-infused beverages are not on the roadmap. However, he seems open to that possibility in the future.
“You can’t get a cannabis triple venti today,” said Johnson in an interview on CNBC. “Certainly we’re well aware of what’s happening around CBD and THC and all the trends in the industry. There are a lot issues that we would have to think through on that. Right now that’s not on the roadmap. But we are mindful of the trends. We’re mindful of how CBD oils and CBD is viewed as a health and wellness item, so we’re going to keep watching this.”
“We’re staying focused on the beverage innovation that we’re driving and right now and it’s all about nitro,” the Starbucks CEO added. “We talked yesterday during the earnings call about how we’re deploying nitro and nitro cold brew across our entire portfolio of company operated stores. But we will always stay on top of consumer trends and new ideas.”
It does seem like Starbucks is leaving some room to jump into this market at a later date. So maybe someday, you will be able to order that cannabis triple venti! Could a future partnership with Canopy Growth be in their future?
