Artificial intelligence (AI), one of twenty core technologies I identified back in 1983 as the drivers of exponential economic value creation, has worked its way into our lives. From Amazon’s Alexa and Facebook’s M to Google’s Now and Apple’s Siri, AI is always growing — so keeping a closer eye on future developments, amazing opportunities, […]
Artificial Intelligence: Disruption or Opportunity? Read More »
We’ve been working together with our sister site, ClickZ, to honor the best and brightest marketing technology companies today (which includes some SEO-related tools). These Marketing Technology Awards are voted on 50/50 by the community and by a panel of judges. The ceremony will be hosted by Scott Brinker, and will take place on the
A few weeks ago, Google published a blog post on its webmaster blog sharing some tips on how to get more success in Google News search in 2019. 2019 will be a hard fight against fake news as fake news outlets are increasing with time. Along with some social media platforms, Google is also responsible
Every profession goes through changes, especially sales. A certain sales technique may have worked in the past, but that doesn’t mean it’ll work today. To be a top-performing salesperson today and in the future, you must continuously adapt to both market and social conditions. There are several new business trends taking place—all of which affect
As a salesperson, you’re trained to ask customers what they want in terms of your product offerings. That’s wise advice but it’s incomplete. If you only ask customers what they want and then give it to them, you’re missing the biggest opportunity that has ever come in front of you – the chance to sell
The truth is, ranking your website without links is quite an undertaking. Links are Google’s #1 ranking factor. Their importance in the entire Search Engine Optimization dynamics is evident from the fact that backlinks are Google’s Reputation Management Tool. Link building is all about getting web pages to link to each other. With the presence
Link building techniques that still work in 2019 Read More »
We talk a lot about local search and local search trends here at SEW and in the industry as a whole. How have consumers changed the way they interact with local businesses? How can local businesses respond? And what can we anticipate about future trends? Yext recently released some interesting findings on local search trends
I’ve written about New Year website prep before and how this is a popular time to give your website a good once-over for the new year. You can read Get Your WordPress Site Ready for the New Year: What to do Now! for some helpful ideas on getting things running smoothly. Every client that I
The new year often comes with a resolution to find a new job. As such, many companies put off their hunt for new talent until after the holidays. That makes January the perfect month to review resumes and make sure they’re up to date on the skills employers are looking for. And for those looking
Top skills for PPC, Paid Search, and SEM Specialists in 2019 Read More »
Interested in learning more about SEO in 2019? Here are the key trends you need to follow to improve your search optimization skills. It’s easy to get confused by the information overload when you’re just starting with SEO. Too many tactics can discourage you from practicing your skills. However, it doesn’t have to be scary
