Jonathan Goodman joined LIDA in 2010 and became Managing Director in 2014, when LIDA earned the title of Campaign Agency of the Year. In 2016, he became Partner and President of LIDA New York, before returning to London in January 2018 to lead the UK business We find out what Goodman does on a typical […]
A day in the life of… Jonathan Goodman, CEO at creative agency LIDA – Econsultancy Read More »
Rasmus Skjoldan is CMO at Magnolia. In this ‘day in the life’ interview he reveals why he thinks execs cover themselves in myriad KPIs, how he does competitor research on planes, and why he loves ultra-niche marketing. Let’s find out more… Please describe your job: What do you do? Rasmus Skjoldan: I’m the Chief Marketing
A day in the life of… Rasmus Skjoldan, CMO at Magnolia CMS – Econsultancy Read More »
Jenny Quigley-Jones is CEO and Founder of Digital Voices, an agency that specialises in YouTube content campaigns. As an alumnus of Google and someone scaling a startup, Jenny is perfectly placed to give our readers some practical advice on video and leadership. Here’s a day in her life… Please describe your job: What do you
A day in the life of… Jenny Quigley-Jones, CEO & Founder, Digital Voices – Econsultancy Read More »
Over the past three years there have been few marketing disciplines that have captured the imagination, for better or worse, quite like influencer marketing. For all the ire directed towards activity sometimes deemed opaque or hard to measure, there are plenty of companies that have bolstered their brand and increased sales by working with influencers.
A day in the life of… Fabrizio Perrone, CEO and Founder at Buzzoole – Econsultancy Read More »
We’ve got a trio of acronyms in today’s ‘day in the life’ as we chat to the CMO & COO of Contentstack, a CMS (content management system). Matthew Baier was trained as an astrophysicist and has worked at some of the biggest software companies in Silicon Valley. Let’s hear more about what his average day
A day in the life of… Matthew Baier, CMO/COO of headless CMS Contentstack – Econsultancy Read More »
From advising marketers to spend time with Sales, to setting his own goals for stress management, Patrick J. Moorhead offers a sagacious insight into life as CMO at Pricefx. If you want to take part in this feature, get in touch. Please describe your job: What do you do? Patrick J. Moorhead: I oversee global
Ian Lowe is VP of Marketing at Crownpeak. If you don’t know what a Digital Experience Platform (DXP) is, then read our handy explainer. We caught up with Ian to ask the usual questions and get an insight into his working life. Please describe your job: What do you do? Ian Lowe: I’m the VP
A day in the life of… Ian Lowe, VP Marketing at Crownpeak DXP – Econsultancy Read More »
Leo Rayman is the founder and CEO of Grey Consulting, the consulting arm of advertising and marketing agency Grey Global Group. Prior to taking on the role in August 2018, he was Chief Executive of Grey UK. Econsulancy spoke to Rayman to find out what his role has involved since founding Grey Consulting, how he
A day in the life of… Leo Rayman, CEO at Grey Consulting – Econsultancy Read More »
Chris Donnelly is the founder and CEO of Verb Brands, a luxury digital agency he founded from his university bedroom in 2013. He spoke to Econsultancy about how he came to found Verb Brands, his favourite tools for getting the job done, and his advice for marketers in luxury. As always, if you want to
ELLO Media is a marketing agency that specialises in customer experience and rewards. The agency’s proprietary technology and products are powered by The Dining Club Group, and include loyalty platforms. Michael Kalli is Managing Director and has been involved in well-known customer loyalty and engagement programmes such as Meerkat Meals, Vitality Rewards and Club Lloyds.
