Katherine Sale is Director of Operations at Croud London, a global digital marketing agency with the world’s first crowd-sourced network of digital experts. We caught up with Sale as part of our ‘Day in the Life’ column to find out what life at Croud is like and what her job entails. If you would like […]
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Tom Young is the Digital Propositions Manager at Just Group, a UK financial services group specialising in retirement products and services. We caught up with him to find out how he came to work in financial services, his favourite brands and campaigns, and why it pays for marketers to step outside their comfort zone. Read
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Jem Fawcus is the CEO and co-founder of Firefish, a human insight agency that sets out to make sense of the human experience, and prides itself on unconventional thinking and “uncommon sense”. We caught up with him to find out about the skills needed to be the CEO of a human insight agency, what he
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Sprinklr calls itself the world’s #1 social suite, helping brands with social listening across 350 million sources of public data. The platform has a range of functionality, allowing management of social engagement, advertising, advocacy and customer care. Luca Lazzaron is Chief Revenue Officer and perfectly placed to give us some insight into life at an
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We’ve interviewed a lot of people from all sorts of different businesses for Econsultancy’s ‘Day in the Life’ column, but Namogoo’s description of its ‘customer journey hijacking prevention platform’ may have caught my eye more than any other. Chemi Katz is CEO of Namogoo, a company that prevents against unauthorized ads injected on consumer browser
Laura Castrillo is Head of Analytics at True Fit, an intelligent personalisation platform for apparel and footwear. Econsultancy caught up with her to find out about what her role involves, her favourite tools for getting the job done, and why learning and giving back is the best metric for success. And remember, if you’d like
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This week we pay a visit to Zehner, the LA-headquartered creative digital agency, and speak to Matthew Zehner, eponymous Founder and CEO. From the benefits of hiring smart people to starting the day early and having a decisive attitude, Zehner tells us what a typical day looks like in his role. And remember, if you’d
In marketing we’ve been all in a froth about mixed reality for some time. But as consumers spend ever more time on mobile devices that are increasingly sophisticated, tech companies are offering brands new ways to exploit the confluence of the real world and the smartphone. Seth Jackson is CEO at Landmrk, one of those
Funnily enough, many of our most interesting interviewees in our ‘day in the life’ feature come from creative agencies. And Lucy Walker, Audience Director at eight&four, is no exception. Here’s what she does with her time, with plenty of sage advice thrown in. If you want to take part, too, why not get in touch?
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Angel Maldonado is the founder of search and navigation specialists, Empathy, which pairs site search software with interfaces. We asked him what it takes to run a successful company in this space, and just what does success mean anyway? Please describe your job: What do you do? Angel Maldonado: As the founder, most of my
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