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Google Ad Extensions: Everything You Need to Know

Google Ads is an exceptional tool for businesses, giving you the option to bid on having your ad show up in relevant searches of your target audience. This allows you to show targeted messaging to users who are further along in the digital sales funnel based on their search intent. It’s no surprise that Google […]

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A beginner’s guide to paid search

In 2017, it was predicted that $92.4billion would be spent globally on paid search. This figure has grown year-over-year, proving its effectiveness as a platform that advertisers are continually keen to invest in.  In this beginner’s guide to paid search we will share: A detailed explanation of the fundamentals of paid search Tactics used by

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What on Earth Is Blockchain Marketing Anyway?

Blockchain is going to change how virtually EVERY industry is run. #WhatTheHellIsBlockchainMarketingAnyway Click To Tweet The first industry to see rapid change as a result of blockchain technology was finance and while many only see the surface level of buying and selling cryptocurrencies, it has much deeper implications for the financial world. Companies of all

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