When it comes to link building using digital PR, it’s important that you start with the story. A great story can be told in many different ways. However, you’ll struggle to gain traction when there’s either a lack of it or a poor story regardless of what format you choose. That means, almost ignoring the end […]
Five proven content formats to maximize link acquisition with digital PR Read More »
Business is all about being one step ahead of your competitors and brands that do not care about competition ultimately vanish in the long run. Inaccurate business forecasting and poor competitor analysis were the biggest reasons behind the decline of Kodak. The company held fast to its film-based business model even as everything was pointing
How to Perform Marketing Competitor Analysis (+ 6 Best Tools Comparison) Read More »
With 2019 freshly arrived, it is a good idea to look at the business strategies that you are planning to implement this year to ensure that it’s a good year for your e-commerce business. Among the many battle plans that you should formulate, one of the most important is your social media strategy. Time and
The Beginner’s Guide to Crafting a Highly Effective Social Media Strategy in 2019 Read More »
Let me start by saying I love SEMrush and Ahrefs. I use them both on a daily basis and cannot imagine my life without them. Through their awesome technology and studies, the two tools have contributed an impressive amount of value to SEO community. If you are already using the tools, by all means keep
4 Ahrefs and SEMrush alternatives that bring innovation to competitive analysis Read More »
As a savvy entrepreneur, you understand that your business doesn’t operate in a bubble. There are many outside factors that can determine whether or not your business will turn a profit – and one of the biggest factors is your competition in the market. What’s more, you’re not just competing with a few local businesses
10 Tools to Monitor Your Competitors’ Growth and Hack Their Strategies Read More »
With recruitment as competitive a market as it has ever been, it’s essential to ensure every careers page or job vacancy on your website is fully optimized in order to place it in front of the perfect candidate online. They are some of the largest and most powerful websites around, but typically online job boards
How to create an optimized career page for your website Read More »
ClickZ, Search Engine Watch’s sister site, has launched an innovative new series of buyers guides, created with the aim of cutting through the complexity of the technology landscape to help our community of readers to make better decisions about vendors. The second guide in the series is dedicated to enterprise SEO tools. With $80 billion
ClickZ Enterprise SEO Tools Buyers Guide: Ahrefs Review Read More »
Whether you are new to SEO and looking for a litmus test of your website’s health, or have an ongoing campaign that may need a little refreshing, it’s always a good idea to perform regular check-ups or audits. If you have complex campaigns that are already in full swing this may seem like a lot
1. Recommended Set of Tools You can do all of your work manually, but it’s very time-consuming, so I wouldn’t recommend this to anyone since you’ll probably get lost in the piles of links. Since we are doing penalty recoveries on a daily basis, we are using the below-mentioned tools. If you are doing a
Has your website been penalized? I have been there and can help you recover from this. The majority of businesses value search engine traffic above all, but this is not an easy thing to achieve. Google established its guidelines and now penalizes SEOs and marketers for overdoing the link-building process. Matt Cutts, former head of
