Hewlett Packard Enterprise and Cray have announced that the companies have entered into a definitive agreement under which HPE will acquire Cray for $35.00 per share in cash, in a transaction valued at approximately $1.3 billion, net of cash. “The main reason why we decided to pursue this acquisition is that the data around us […]
Can you define Marketing AI? Or, do you think Marketing AI is just another overhyped, technology buzzword? The AI Reality:You already use artificial intelligence everyday without realizing it! Without calling attention to the technology behind the services they deliver, Facebook, Google, Netflix, and Amazon have integrated elements of AI into their offerings. This includes: Personalization,
Marketing AI: What You Need To Know To Make Your Marketing Better Read More »
“How do we shorten the space between a signal that we get, say in behavioral data that we see show up either in an app or on a website, and then churn through all of the possibilities of what we could present, apply algorithms to determine what is the next best offer and next best
Without AI Real-Time Personalization Would Not Be Possible, Says Adobe Read More »
“Carbon Black is analyzing 500 billion security events across the globe every single day,” says Carbon Black CEO Patrick Morley. “Of course, you can’t do that with people. You have to do that with a number of techniques. We certainly leverage the compute capability of the cloud. Then we apply AI and machine learning models
Carbon Black Uses AI to Analyze 500 Billion Daily Security Events, Says CEO Read More »
“T-Mobile literally pulled the hold technology out,” says LivePerson CEO Robert Locascio. “Millions of customer at T-Mobile don’t have to be put on hold. There’s no press one or press two. They go straight to a person. You are messaging them. You are doing what’s natural to you. That’s really what we see as changing
AI-Powered Conversational Bots Are Changing the Game, Says LivePerson CEO Read More »
The thing about marketing trends, particularly for B2B marketers, is that they change frequently. If you don’t stay on top of them, you risk missing out on serious potential for revenue growth and customer acquisition. So what’s hot these days? What do you need to pay attention to and learn how to embrace? Recently, I
5 of the Hottest Trends in Marketing Right Now, According to Industry Experts Read More »
Google has sported a rocky relationship with China for more than 10 years. While the company’s on again, off again approach to the Internet’s largest ‘untapped’ market has always been tempestuous, recent developments suggest the tech giant may be yielding to its own growth imperative and bending to the government’s demands once more. For more
Google bans adverts for anti-censorship sites in China Read More »
“What’s interesting is that IoT has been around for a long time but as companies start to enable it and start to leverage it more and more there’s just huge volumes of data that have to be managed and be able to analyze and be able to execute from,” says John Barcus, Vice President Manufacturing
Huge Volume of IoT Data Managed via AI Creates Real Value, Says Oracle VP Read More »
The shift to real-time data analysis and optimization has supercharged marketing in a way that frankly should have SEOs on the edge of their seats. As organizations struggle to make sense of and activate their data, SEOs can combine their deep experience with massive amounts of data to make smarter business decisions and have an
How AI is powering real-time SEO research: Insights and optimization Read More »
“There’s this explosion of innovation that’s going on,” says VMware CEO Pat Gelsinger. “I’ve called it the four superpowers; cloud, mobility, AI, and IoT. These are just causing so many new companies, investment of capital, major new IPOs that are going on. I think with each sort of wave of these innovative cycles there’s an
There’s This Explosion of Innovation, Says VMware CEO Read More »
