The Internet changes rapidly, which means marketers and business leaders must hurry to change with it. While most Internet searches were once done on laptops and desktops, people are now using their smartphones with similar devices to conduct searches for information, local businesses, products, and services. That shift was closely followed by another somewhat more […]
How Alexa and Siri are changing SEO: AI and voice search Read More »
A few years ago, online marketing was all about apps or infographics, but now a new player has come into the spotlight: the chatbot. Why have chatbots became so popular lately? Is it just hype or something truly revolutionary? In this article we will cover the following topics: What are chatbots and what benefits do
Why Chatbots Are a Must-Have for Businesses (and How to Build One!) Read More »
Artificial Intelligence (AI) has blown up in the past few years and is quickly starting to take over the world of business marketing. From digital assistants like Alexa and Google Home to Siri and search algorithms, AI allows consumers to access the information they want quickly and efficiently. It’s predicted that the world of AI is
ProStockStudio / Shutterstock Recruit these AI assistants to help you escape from pointless work. Future you will thank you. For many of us, an unfortunate amount of our time is spent on a thousand little tasks that support the truly meaningful work we do, but those thousand menial tasks aren’t meaningful themselves. Hours wasted sending
10 AI Assistants That Will Free You From “Work About Work” Read More »
ProSmile / Pixabay If you happen to be a growing company with a focus on latest technology – chatbots or simply bots should be something you definitely must have heard of. With Facebook’s introduction of bots on Messenger and the growing popularity of different bot platforms, there is a marked transition of bots from being
Back in 2011, a young Will Roberts, the junior pitcher at the University of Virginia, threw a perfect game. Here’s what the game recap said about that day: Tuesday was a great day for W. Roberts, as the junior pitcher threw a perfect game to carry Virginia to a 2-0 victory over George Washington at Davenport
How to Get Started with AI-Powered Content Marketing Read More »
The vast potential to create, interact and educate with augmented reality (AR) is quickly gaining popularity. In the past, AR gained media attention for simply existing, but recently, companies have been applying the strategy to their marketing campaigns and reaping the rewards. As we move further into the digital world, the benefits of implementing AR
The take-over of augmented and the future possibilities Read More »
Branding today is so much more than just a logo, a color scheme, or an advertising campaign. The concept has evolved and expanded like crazy over the past few decades and branding is now built on every single interaction between a customer and a business, both in-person and online. This puts businesses that are trying
There’s no doubt that predictive analytics has been all the rage for the last few years—and for good reason. The new algorithm-based discipline has empowered us to bring about insights that provide details on the probability of a given outcome, as well as helping us bring about the ones that are favorable. Use cases of
The Future of Data Science & Predictive Modeling in Business Read More »
Business people, not to mention the public on a global basis, are getting increasingly excited, as well as concerned, about the potential of artificial intelligence (A.I.)—so much so that China’s growing involvement in A.I., and the vast quantity of data that China is capable of generating on a daily basis, has many wondering if the
