This transcript has been edited for length. To get the full measure, listen to the podcast. Nathan Isaacs: Welcome to the Rethink marketing podcast. I’m here today with Kevin Getch, who is the CEO of Webfor and also the president of SEMpdx. SEMpdx is Search Engine Marketers of Portland. Kevin, welcome to the show. Can […]
SEO Strategies and B2B Trends to Watch for in 2018 Read More »
Prioritizing 2018 PPC Trends PPC becomes more complex every year. As humans, our ability to consume information doesn’t grow at the same pace, if at all. This creates an ever-growing gap between the number of potential PPC strategies and our ability to act on them. This gap creates that overwhelming feeling you have every time you
Home Digital Marketing This Week in Digital Marketing: Chatbots, AI, Chrome, Instagram & Net Neutrality [Roundup] Join Our Exclusive Network Subscribe now to our newsletter and get exclusive articles and deals ready to increase the ROI of your company! From the mouth of a digital marketing agency to the ears of marketers, entrepreneurs, and business
But then around 2011 I developed a fascination with artificial intelligence. That to me became an, oh my gosh, what if that technology was applied to marketing? And I didn’t know at the time what AI was, really, or if this was even possible. But it started this journey for me of discovery. And it
The European Union’s General Data Protection Regulation, or GDPR, becomes effective on May 25, 2018. We’ve been periodically interviewing David Fowler, Act-On’s head of privacy, compliance and deliverability, about the regulation, which he describes as the biggest change to EU data protection law in a generation. It applies to the EU’s 510+ million citizens, as
This Week in Digital Marketing: A Roundup – Single Grain Skip to content Home Digital Marketing This Week in Digital Marketing: A Roundup Join Our Exclusive Network Subscribe now to our newsletter and get exclusive articles and deals ready to increase the ROI of your company! From the mouth of a digital marketing agency to
ChatBots are a piece of software which simulates a human through conversational mediums to perform different tasks which the user asks. We all work every day doing some or the other job to earn money. And after those endless, tiring, tough hours of work, we ought to save that money for the education of our
Sharpen your storytelling skills. Statistics and charts might be enticing for some of us, but for others they’re as good as sleeping pills. Most speakers (and writers) know that, while it’s smart to use statistics and charts to back up what you say, if you use too many, your audience goes numb. There’s a fine
How To Build Your Career In A Data-Driven Marketing World Read More »
Unless you have been living under a rock, the terms “content marketing” and “SEO” are fairly recognizable. These buzzwords have captured the attention of almost all businesses and companies that are present online. Marketing pundits are now realizing – and leveraging – their worth in creating a brand image and increasing revenues. If you are
The list of applications goes on and on. And it’s easy to see why there’s so much anticipation. But if we really could let machines (or, more accurately, algorithms) make all those decisions, and take all those actions, and basically manage all those systems, would that cost us our jobs? I don’t think so. I
