Amazon

More than 1/3 of shoppers plan to start holiday shopping before Black Friday [report]

Amazon, Channel: Retail, E-Commerce, Holiday Retailer, SEO BLOG /

After surveying 1,500 shoppers, the retail-focused digital marketing agency CPC Strategy forecasts this year’s holiday season will see steady growth over last year’s numbers, with consumers hunting for holiday discounts well before the usual deals begin to surface. “More shoppers expect deals far before Black Friday or late in December,” says the agency’s CEO, Rick […]

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Microsoft and Amazon’s AI Assistants are Teaming Up

AI assistant, alexa, Amazon, Business, Cortana, Microsoft, SEO BLOG, Technology /

Usually, tech companies keep each other at arm’s length, unwilling to share new technologies with the hope of besting their competitors. However, it appears that Microsoft and Amazon, two of the major players in the AI digital assistant arena, are bent on bucking the trend. Apparently, both companies want their respective assistants, Cortana and Alexa,

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How to Write Content for People and Optimize It for Google

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You should always, always, always write content for people instead of writing it for Google. Luckily for you, Google works in a way that heavily favors content that is written for human beings. If that were not the case, then webmasters wouldn’t be able to write things such as “always, always, always” because Google would

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Alexa and Cortana will soon work together, allowing each to access the other

Amazon, Apple: Siri, Bing Voice Search, Channel: Mobile, Google: Google Assistant, Microsoft: Cortana, SEO BLOG /

Earlier this morning Amazon and Microsoft announced that their virtual assistants will soon work together. Alexa devices will be able to access Cortana, and Cortana will be able to open Alexa: Alexa customers will be able to access Cortana’s unique features like booking a meeting or accessing work calendars, reminding you to pick up flowers

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It’s Amazon vs. Google as we enter a new era of online-to-offline commerce

Amazon, Amazon: Amazon Echo, Channel: Retail, Mobile Marketing, SEO BLOG / / 1 Comment

The major advantage that traditional retailers had over Amazon was the availability and immediacy of stores. You could see and touch products and take them home the same day. You could return products more conveniently than shipping them back to Amazon. Over time, however, Amazon has chipped away at these advantages with Prime, Prime Now,

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Walmart offering voice shopping via Google Assistant and Home

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Google and Walmart have announced a partnership to bring Walmart voice shopping to the Google Assistant and Google Home. Free delivery will also be available through Google Express, which is changing its pricing structure. Though not discussed in either company’s blog post, the move is likely a response to Amazon voice shopping via Alexa devices.

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Amazon orders with 3rd-party sellers will soon be authorized for automatic returns

Amazon, Channel: Retail, E-Commerce, Holiday Retailer, SEO BLOG /

Amazon has announced a new automatic return policy rolling out October 2 that makes it mandatory for third-party sellers to accept returns for all in-policy orders. Under the current policy, buyers must first contact sellers to get a return approved so that the seller can review the return request and approve on a case-by-case basis.

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60% of SMBs report half or more of online sales come from Amazon, Jet & eBay [Survey]

Amazon, Channel: Retail, E-Commerce, Holiday Retailer, SEO BLOG /

According to a recent survey conducted by NetElixir, a majority of SMBs are seeing strong returns on Amazon, Jet and eBay. Surveying 500 small to mid-sized US retailers that sell online, 60.2 percent attributed at least half of their online sales to the three online marketplaces. Of that 60.2 percent, 26.6 percent said there was

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AWS Outpaces Rival Cloud Platforms, Props Up Amazon’s Q2 Earnings Report

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Amazon Web Services’ (AWS) performance was highlighted in the recent second quarter earnings report of parent firm Amazon. In fact, it seems that the retailer’s cloud computing unit held the fort for the entire group, becoming the leading contributor to the company’s profits. While Amazon.com, Inc. missed its earnings estimates, AWS continued to dominate its

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Amazon CEO Jeff Bezos Became World’s Richest Man for One Day

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Move over Bill Gates. Someone finally managed to topple the Microsoft founder from his number one spot on the world’s richest list; a spot that he has occupied since 2013. Jeff Bezos, the founder of online retail giant Amazon, briefly became the world’s richest man last Thursday after his net worth surged by an astounding

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