b2c influencer marketing

ROI Answers for Your Brand

#digitalanalytics, #SocialMedia #DigitalMarketing, b2c influencer marketing, Digital Marketing, Influencer marketing, SEO BLOG / Good To SEO

Just like any other marketing strategy, there are many levels to an influencer marketing campaign. The basics are crucial: find a fit for your brand, establish a budget, and be thoughtful and thorough when engaging your influencers. However, you’ll undoubtedly have lots of questions to further refine and fine-tune your campaign, both on present and […]

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Why Brands Are Gifting Influencers at Scale

What is “gifting at scale?” Learn how to use this strategy to enter new markets, test new audiences and identify your best customers. When leading British retailer MARKS & SPENCER sought to gain traction among American shoppers during the holiday season, the brand did not place a single advertisement — nor did they run a