It’s that time again… the best social stories and campaigns of the month. We have quite a mixture for October’s edition with news from Facebook, a heart-warming campaign from The Royal British Legion, social and mobile-app innovation from EasyJet and more. Let’s get stuck in… (PS. Don’t forget to check out Econsultancy’s Social Media Best […]
The best social media stories & campaigns from October 2018 Read More »
We caught Richard Atkinson, VP Advertising and Creative Studio at Barclaycard on the Brand & Creative stage at Festival of Marketing 2018. During the session he shared his experiences since deciding to move 85% of the brand’s creative production in-house and we’ve compiled some of the core benefits and risks involved. The core principles of
The benefits & risks of bringing your creative team in house Read More »
Dan Reed is head of digital capabilities at Barclaycard Business. At the Festival of Marketing day one, he gave an impassioned talk about how his team has made digital performance and engagement a priority, in the process transforming their skillsets and meeting user needs. Reed started by discussing the case study of website speed. He
How Barclaycard Business re-skilled its digital content managers to drive performance Read More »
