behavioural economics

What Psychology Studies Can Teach Us About UX and Web Design Principles

Apply behavioral psychology to your web design to boost your conversion rate Getting people to choose something over another has more to do with psychology than anything else. When the principles of psychology have been understood, they may be integrated in UX and website design. If they are integrated well, they end up becoming a […]

3 Facts You Didn’t Know About Your Customers, According to a Neuroscientist

Behavioural, behavioural economics, Consumer buying behaviour, SEO BLOG / Good To SEO

Neuroscience reveals how you can nudge your customers into converting Dr. David Lewis, neuroscientist and author of The Brain Sell, delivered a fascinating keynote speech about customers’ brains when they buy at Ecommerce Conversion World 2017 in March. Here are 3 fascinating insights about your customers and suggestions on how to apply them to your

3 Facts You Didn’t Know About Your Customers, According to a Neuroscientist Read More »