Black Friday & Cyber Monday

Cyber Monday shopping shatters sales records, beats expectations

Consumers spent $7.9 billion Monday, making it the biggest shopping day in U.S. history, according to Adobe Analytics figures released Tuesday. The number is almost 20 percent (19.3) higher than last year. Adobe had predicted $7.8 billion. Why it matters This year’s holiday shopping season online has broken a number of records and established new […]

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Consumers spent a record $6.22 billion online on Black Friday

Shoppers dropped a record $6.22 billion online on Black Friday, according to Adobe Analytics data released this weekend — an increase of 23.6 percent over last year. Adobe’s report is based on an analysis of more than 1 trillion visits to U.S. specific sites and 55 million SKUs. The shopping weekend was peppered with new

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The Black Friday Ecommerce PPC doomsday checklist of dramatically epic proportion

Welcome fellow eCommerce PPC laborer, to that annual moment of glory, reward, doom and failure. A weekend of highs and lows, a weekend of anticipation and excitement as the first revenue numbers begin to roll in. A weekend of last minute phone calls and fear as Amazon takes over your auction insights report. This is

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Your customers aren’t waiting till Black Friday, neither should you

You may already know this, but turns out your customers aren’t waiting till Black Friday to shop for the holidays. In the past few years, many consumers have been starting their shopping well ahead of the unofficial Black Friday kick off to the shopping season. The retail weekend bracketed by Black Friday and Cyber Monday

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Cyber Monday brings in a record $6.59B in online sales, with $2B coming from mobile

Cyber Monday’s results are in, and according to Adobe, yesterday was the largest online shopping day in history, bringing in $6.59 billion in online sales. That’s more than $1.5 billion above Black Friday’s online sales haul. Adobe says Cyber Monday’s online revenue jumped 16.8 percent year over year, with nearly a billion more dollars spent this

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Peloton & Mizzen+Main share their online retail strategies for Black Friday & Cyber Monday

Tomorrow kicks off the start of the biggest shopping weekend of the year. By Adobe’s reports, it may very well be part of the most profitable holiday season on record, set to bring in more than $100 billion in online sales. “One out of every six dollars this holiday season will be spent between Thanksgiving

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