Marieke van de Rakt Marieke van de Rakt is the founder of Yoast Academy and CEO of Yoast. Her favorite SEO topics are SEO copywriting and site structure. Ever since I started using Yoast SEO plugin, I’ve been amazed by its ease of use and by the many features it contains. Our analysis offers everything […]
3 pitfalls to avoid • Yoast Read More »
Marieke van de Rakt Marieke van de Rakt is the founder of Yoast Academy and CEO of Yoast. Her favorite SEO topics are SEO copywriting and site structure. Maintaining a blog is about more than just writing a bunch of blog posts. You should develop a strategy and plan your content – especially if you’re
Content planning for your (growing) blog: 6 easy-to-use tips Read More »
Marieke van de Rakt Marieke van de Rakt is the founder of Yoast Academy and CEO of Yoast. Her favorite SEO topics are SEO copywriting and site structure. As text makes up a large part of most websites, it’s an important thing to focus on. You can work on the structure of your text, or
Why the purpose of your text is important for SEO • Yoast Read More »
Marieke van de Rakt Marieke van de Rakt is the founder of Yoast Academy and CEO of Yoast. Her favorite SEO topics are SEO copywriting and site structure. Cornerstone articles are those posts that are most important to you. The ones you really want to rank with. The posts that make people come back to
Rank with that cornerstone content! • Yoast Read More »
Marieke van de Rakt Marieke van de Rakt is the founder of Yoast Academy and CEO of Yoast. Her favorite SEO topics are SEO copywriting and site structure. People like reading stories. Stories are a great way to captivate your audience. But how do you use stories in a blog post? And, how do you
How to use storytelling in a blog post • Yoast Read More »
Marieke van de Rakt Marieke van de Rakt is the founder of Yoast Academy and CEO of Yoast. Her favorite SEO topics are SEO copywriting and site structure. If you write an amazing blog post, you’d like it to help in the ranking of your site, right? If you create awesome content, you’d like people
add and maintain categories on your blog! • Yoast Read More »
Marieke van de Rakt Marieke is partner at Yoast. She runs our academy, marketing and research departments. She loves to write about content SEO and site structure. As with all writing, writing blog posts requires skill. To keep your reader interested, you should think about the structure of your piece and write appealing articles. You
10 tips for an awesome and SEO-friendly blog post • Yoast Read More »
Caroline Geven Caroline is creative online marketeer at Yoast. In her spare time she writes and maintains a personal blog. For a long time, she thought she didn’t need to think about SEO as a blogger. She was very wrong. 2018 is the year I took my blog to the next level: I started a
How to kick-start 2019 as a blogger with big goals • Yoast Read More »
Reading from a screen can be difficult, so if you want people to read your whole blog post, it must be easy to read. This will get you more returning visitors and a higher conversion rate. This post gives you five top tips on how to improve the readability of your articles. And to help
5 tips to write readable blogposts • Yoast Read More »
I don’t know what the weather is like where you’re from, but we’re currently in the middle of a so-called heat wave. With temperatures above 30 degrees Celsius (or 86 degrees Fahrenheit), more people are found in pools and at their summer destinations. You might have the feeling that no one is online to read
Blogging during summer • Yoast Read More »
