What once was old can always be new again, and that includes your content. Here’s what you need to know about repurposing content safely. Takeaways Repurposing is great for both your bottom line and your content’s visibility. Penalties for repurposing content don’t work quite how you think, and that’s a good thing. Focus on adding […]
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Content marketing ROI can be a fuzzy subject. It’s long-term focus and indirect nature can make it difficult to connect the costs to revenues for a business. That causes a lot of people to undervalue content marketing or write it off as a waste of resources. They have a hard time spending the time and
If best practices are followed correctly while avoiding the pitfalls, corporate blog can prove to be a catalyst for driving business success Corporate blogging has emerged as the focal point of business marketing activities for a good reason, it works. It’s an excellent platform to communicate with potential customers and build brand awareness. If
