Earlier this year, Facebook rocked the world with an announcement by CEO Mark Zuckerberg… This year, the social media platform is refocusing on its core purpose, “to help people stay connected and bring us closer together with the people that matter to us.” Facebook is putting their customers above their own profit agenda. He even […]
Redefining Facebook Marketing: It’s All About Relationships Read More »
How would you like to have a system you can use to generate clients on-demand? And I don’t mean just one or two new customers here and there. I’m talking dozens or even HUNDREDS of paying clients. I’m going to share the exact system I used to grow my own agency from zero clients to
How Loud Rumor Used “Video Selling” to Go from 0 to 500+ Agency Clients Within 19 Months Read More »
Here’s a weird thought (expressed as eleven quasi-rhetorical questions): What if one of the core premises of content marketing is wrong? What if the idea that we must always suppress our product messages in favour of altruistic, prospect-helping, issue-exploring stories was a bit… naïve? What if we admitted that this ‘altruism’ was always a bit…
Can we promote products yet? A content marketing heresy. Read More »
With so much information overload on the internet, more and more users are rejecting long blocks of text in favor of easily consumable video content. But the video marketplace is ridiculously competitive, with 100 hours of new video content uploaded to YouTube every minute. How do you stand out among the hordes of cat videos,
How to Make a Video That People Will Watch Til the End Read More »
Want to write Facebook ad copy that converts… Without going through an extensive and expensive copywriting course? Then this post is for you. I’m about to share 14 tips that will help you get started writing successful Facebook ads. They’re quick and simple to put into action but don’t let their simplicity fool you—by using
14 Tips to Help You Write Successful Facebook Ads Read More »
Marketers have a tendency to feel like they’re in a war, and consumers are the enemy. People don’t want to buy things—so the marketer thinks—and it’s their job to trick, force, or otherwise coerce people into unwillingly parting with their hard-earned dough. But 10 years ago, Mark Zuckerberg told me it didn’t have to be
How to Have Long-Term Facebook Marketing Success Read More »
Nobody denies the benefits of having a successful blog. If done right… It’s a great source of free organic traffic that will grow more and more over time It’s the perfect way to attract your ideal prospects with relevant content It allows you to nurture and pre-sell your prospects by providing them with the education
The 5-Step Blog Planner to Jumpstart Your Blog Read More »
Garrett Holmes: Well, thank you so much for joining us, Dennis. This is kind of a crazy time for all of us in the digital marketing world right now. So to start things off, if you could kind of just tell us what Facebook is doing. Kind of explain it like we’re five. Dennis Yu:
DON’T PANIC! Facebook’s Ad Targeting Updates Aren’t as Scary as They Seem Read More »
Want to record your own podcast? Then you’re going to need some podcast equipment. Now, when people start podcasting, many of them fall into one of two camps: Some people take waaay too much time deciding what podcast equipment to buy And others buy their gear on a whim without doing enough research beforehand The
How to Create a Podcast Studio on a Shoestring Budget Read More »
Imagine making one small change to your sales pages to get more people scrolling down the page and reading? It taps into your customers’ deepest desires, no matter who they are. But not just reading. Rushing to the buy button and purchasing your product or service. This change hooks your ideal prospects and turns them into
