Ever wondered how Amazon does Amazon? It comes down to four pillars, and Bryan Eisenberg is sharing them today in the video below. His newest book, Be Like Amazon: Even a Lemonade Stand Can Do It, breaks down (among plenty of other things) how Jeff Bezos implements these four core beliefs into any business he enters […]
The way we buy online is changing. Today’s consumers are no longer satisfied with being talked at. Instead, they want to talk with companies. They prefer one-on-one conversations that are personalized to their unique needs (not one-to-many marketing message being blasted from a TV screen). And they’d prefer to do it from the convenience of
(Editor’s note: This post originally appeared on the TruConversion Blog. Read the original post here.) I’ve spent my entire career… Evaluating split tests Sharing split test results Giving optimization advice And living in the optimization “trenches” And I’ve come to find there is something MORE VALUABLE than split tests and it ACTUALLY moves the needle.
Which Button Got the Most Clicks on this Landing Page? Read More »
Big news: In the last few years, things have run fast and hot at Velocity Towers. Big growth, great clients, opening in NYC, starting a Content Performance practice, an Agency of the Year win (still bragging about that)…. As you might expect, the heat attracted interest from potential acquirers.I won’t lie, it’s been flattering as
Next 15 acquires Velocity, the B2B tech marketing agency Read More »
No matter your business or industry, we all have something in common… We all need a PROVEN marketing and sales system that repeatedly generates leads and sales. Funnily enough, that’s exactly what my team at LoudRumor designed for our clients in the fitness industry. We call this system Fit FLAVER and in the case study
Fitness Studio’s Marketing Generated $11,600 in Recurring Revenue Read More »
In 2016, DigitalMarketer sent 107,442,263 emails… …emails centered around promotions, blog posts, charity, and certifications. And we learned a thing or two about what works in the process. It’s safe to say for us, 2016 was “the year of the content mail.” DigitalMarketer has become much less reliant on promotional emails as our primary means
99 Free Summer Blog Titles to Overcome Writer’s Block Now that summer’s in full swing, do you feel the same way when you look at your blank computer screen? Even worse, do you get a nagging feeling that summer’s slipping away and you’ve barely been to the beach or out on the back 9? (Maybe you need
What I Did on My Vacation – 99 Free Summer Blog Titles Read More »
NOW UPDATED! This post on effectively targeting cold, warm and hot traffic has been expanded and updated for 2017. Enjoy! Visitors. Traffic. Sessions. It’s all the same, isn’t it? As long as potential customers visit your site, it hardly matters how you refer to them, right? But here’s the catch: no two web visitors are alike.
How Targeting Cold, Warm & Hot Traffic Builds Successful Customer Relationships Read More »
Webinars have seen a massive uptick in popularity in recent years, and this is due mostly to the rise of video. Facebook has prioritized video in its algorithms several times over in the past year, Twitter is still fighting to maintain Periscope, Instagram and other social platforms have integrated live video options, over a billion
How to Leverage Social Media to Drive Insane Webinar Attendance Read More »
If I gave you $1 to spend in your business, where would it go? Your first instinct might be to invest in Facebook ads, or maybe to sock it away and save for the latest marketing software. But the highest return on investment (ROI) might come from a surprising source: your email marketing. The Data
