Due to a traumatic early experience (high school graduation speech—please never ask), I’ve always been a reluctant public speaker. That was fine for most of my career because no one ever asked me to speak in public. People had asked me to stop speaking but never invited me to start. When I did start to […]
7 things every content marketer can learn from TED Talks Read More »
The Scottish “No’” vote actually saved a lot of work for digital marketers (and Google). Not so long ago, the Scottish public voted “No” to the referendum of independence. Although anticipated, it didn’t turn out to be as close a call as originally predicted. With the result, businesses saved themselves quite some strain. But while the
How the ‘No’ Vote Saved Marketers a Lot of Work Read More »
National Media Coverage and 200k+ Visitors from Hit Reach Content Asset liGo are a large electronics ecommerce retailer based in Glasgow, Scotland. They have been established for more than 10 years, turnover more than £12 million, have more than 40 staff, a 6,000 sqft state of the art warehouse and have recently expanded into Europe. Despite the company being
Smartphone Battery Tips – Content Marketing Case Study Read More »
If you run a Shopify ecommerce website and would like to add either a Google DoubleClick Floodlight Remarketing (Retargeting) Tag or a Google DoubleClick Floodlight Conversion Tag then the short and detailed guide below will walk you through how to set them up easily within your Shopify theme and admin area. If a digital marketing agency has asked
How to Add DoubleClick Floodlight Conversion & Remarketing Tags to Shopify Read More »
Big news for Facebook Groups! Facebook is fulfilling the commitment it made earlier this year to focus efforts on building true communities on its platform. Along with expanding their own internal community teams, the social media goliath also kicked off its first-ever Facebook Communities Summit, gathering hundreds of Facebook Group admins from across the globe
What This Means for Community Managers Read More »
If you missed it, Google announced it, the Penguin update is here and it’s real time lot’s of SEO’s and domain owners will be If you’ve been I mean Then you might think it’s Most probably as you thought, lets get a tonne of link juice all over our site It worked….right, and you were
It’s The Penguin… PANIC! – Hit Reach Read More »
I don’t like fads: never have, never will. That’s why the advertising industry – for the whole of January – pisses me right off. Will that 90-day diet or the 90 seconds a day exercise routine create a whole new, brand new you? Not past March it won’t. It’s just one more reason why my
Content Flexibility: Unlock your latent value Read More »
What are your plans September 18-20 of 2017? What if you decided you were going to spend those three days learning how to grow your business using cutting edge ecommerce and digital media strategies? The DigtialMarketer team is gearing up for the 2nd annual Content & Commerce Summit in sunny Los Angeles, and—trust me—it’s going
Content & Commerce Summit By The Numbers Read More »
AdWords campaigns with poor ROI’s are usually as a result of poor set-up, poor management and optimisation. If your campaign is not bringing in the desired leads or is suffering from a poor ROI, then you can still bring about improvements by following some of these simple steps: Choose keywords wisely When it comes to
How to get the most out of your AdWords campaigns Read More »
“Hey, that’s not fair! The zombies sneak up behind you!” Just another totally normal day at Velocity HQ. The kind of thing we say all the time. Nothing to see here. Move along. Okay, not really. Let me explain. At the Velocity away-day, one of our big themes was innovation. Why we do it, how we
Virtual insanity – How we can use VR in B2B marketing Read More »
