Five Ways To Improve Your Headlines Headlines matter. This isn’t a marketing newsflash. Back in the Mad Men era, David Ogilvy famously said: On the average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out of your dollar. […]
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Social media is a massive industry and for bloggers, it’s a channel for them to market their content quickly. If you visit any company website, you’ll notice they have profiles on the biggest social channels like Facebook, Twitter, and Google+. The niche doesn’t matter and it’s vital you have a social marketing channel to promote
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I noted something neat yesterday through one of my Facebook Live videos. Check it out: I created a longer intro or summary for the video. Because doing so felt fun. Which led to the video getting more views and engagements than my prior videos received. But it was not about the pattern I spotted. It
It is an inconvenient truth for marketers that we are living in an age of distraction. Researchers and commentators regularly bemoan the fact that people have lost the capacity to concentrate due to the distracting technology available. In 2015, a survey of Canadian media consumption by Microsoft concluded that the widespread usage of smartphones has led to the deterioration
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Is there any perfect theme for e-commerce? The developers behind Flatsome theme claims that their product is perfect for this niche. But, our job is to check the ratings and go through a detailed review before believing their words and making the purchase. So far, the theme has managed to get over 45k sales on
1 stinking opt in. After a week of guest posting. I felt disgusted. Hopeless, really. I bought in to one of the worst, most insidious blogging blocks that hamstrings many new and struggling bloggers. Fast forward many years. The other day I noticed something really cool. Something I celebrated. Something that felt amazing. Over the
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Blogging has become so ubiquitous that the word ‘blog’ is often used interchangeably with ‘website’. Like Facebook and Twitter, blogging has entered the common consciousness and even has its own spin-offs like micro-blogging. Even your grandmother probably knows what blogging is! What a lot of people don’t know is how effectively blogging can be used to drive traffic
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For those of you not aware, the AddThis.com plugin is a social share plugin that has gained popularity for providing an all-in-one solution to bloggers. Over the past few months, the AddThis.com team has made several changes to their plug-in, making it more user friendly. What’s interesting is the diversity of websites this plug-in is
What to Promote with AddThis Marketing Tools For Optimal Conversions Read More »
I read a question on Quora yesterday. I have seen this question asked thousands of times over the years between different websites. “How can I find clients or customers?” If you want to feel the joy of building a full time, professional blogging career you need to shift your mindset from being The Hunter to
The Internet is overflowing with boundless opportunities to make money. It doesn’t matter how old you are or where you live, because the global economy of the web opens up these opportunities to just about everyone. You can gain the knowledge you need along the way and you can develop your skills as you gain
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