Brand

Stop Making These 7 Online Marketing Mistakes and You Will Crush It, Says Neil Patel

Brand, BrandBuildingPro, ContentMarketingNews, DigitalMarketingNews, EmailMarketingToday, Marketing, MobileMarketingPro, Neil Patel, RetailMarketingPro, SalesNews, SearchNews, SEO, SmallBusinessNews, SmallSiteNews, SmallWebBusiness, SocialMediaNews, WebsiteNotes / Good To SEO

If you avoid these seven online marketing mistakes and you follow these tips you’re going to generate more sales, says popular digital marketing expert Neil Patel. A common theme of Neil’s tips is creating a brand. “Google doesn’t want to rank sites that aren’t brands,” he says. “There’s an issue out there called fake news […]

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Yext Delivers a New Paradigm in Search, Says CEO

Brand, BrandBuildingPro, CEOTrends, DigitalMarketingNews, EcommerceTrends, EnterpriseCustomer, EnterpriseMarketingNews, EnterpriseWebPro, Howard Lerman, MarketingNews, Search, SearchNews, Yext / Good To SEO

“Search has changed,” says Howard Lerman, CEO of Yext. “It used to all be about websites where you’d type in a keyword and you get ten blue links back on a page. Today, when you search you just get an answer. The companies that put answers out there from them are the ones that are

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All You Need To Know About Brand Identity

Audience Analysis, Brand, brand identity, branding, site design / Good To SEO

When running your own business in today’s competitive market, having a strong brand identity is crucial in setting up who you are as a company and helping you to stand out from the crowd of competitors. But this is something that is often overlooked by new start-ups as it is often regarded as a low

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How to Get High-Ticket Clients for Your Marketing Agency

Brand, consulting, Digital Marketing, growth, growth everywhere, Marketing, marketing agency, Podcast, scaling, SEO, Sujan Patel, Web Profits / Good To SEO

Part 4 of a 5-part series: 5 Strategies to Get High-Ticket Clients Did you miss part 3? No problem – you can find it here! Fun fact: Eric was at a conference last year and as he was walking by, a guy pointed at him and said: “Hey, podcast guy!” That contract is now worth

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The 6 Pitfalls to Avoid When Starting a Marketing Agency

Brand, consulting, Digital Marketing, growth, growth everywhere, Marketing, marketing agency, Podcast, scaling, SEO, Sujan Patel, Web Profits / Good To SEO

Part 3 of a 5-part series: 6 Pitfalls to Avoid When Starting a Marketing Agency Did you miss part 2? No problem – you can find it here! In terms of growing a consulting business or an agency, Sujan Patel (Web Profits co-founder) and Eric Siu (Single Grain CEO) have made a million mistakes. So

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Eric Siu and Sujan Tell Their Stories

Brand, consulting, Digital Marketing, growth, growth everywhere, Marketing, marketing agency, Podcast, scaling, SEO, Sujan Patel, Web Profits / Good To SEO

Part 2 of a 4-part series: How to Grow Your Marketing Agency Did you miss part 1? No problem – you can find it here! Fun fact: Eric actually got a client paying $30,000 a month off of a Quora answer that he wrote. They stuck around for three months, which earned him $90,000, so

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Putting Together a Social Media Team for Your Brand

audience, Brand, customer support, designer, Facebook, Instagram, LinkedIn, research tools, Social Media, social media manager, social media team, twitter / Good To SEO

When thinking of social media teams, I always imagine the war room created by the Oreo team. Back in 2013, an 11-member team from 360i, MediaVest and Oreo assembled at 360i’s New York offices to show the world the power of “real-time marketing”. The brands quickly tweeted: “Power out? No problem. You can still dunk

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Inviting the tackle – Velocity Partners

b2b, B2B branding, B2B Tech marketing, blog, Brand / Good To SEO

In football, there are times when you want your opponent to slide in and try and take your legs out. You want them to commit to a tackle. In fact, you want to seduce them into it. The idea is to make yourself just open enough to seem like they can take the ball off your

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Brand is no longer bullshit.

b2b, B2B branding, blog, Brand / Good To SEO

A lot of B2B marketers are talking about authenticity now. It makes sense. Sure, the internet’s been a good way for anonymous/pseudonymous trolls to spread bullshit. But it’s also been the absolute best way for honest, authentic, well-meaning companies to get known. When I look around at the B2B brands being established online – brands

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10-Step Checklist to Digital Branding for SMBs

Brand, branding, business owner, Customer, digital branding, Digital marketing strategy, small business, SMB / Good To SEO

Being a small business owner is not easy. As per the Bureau of Labour Statistics, around 50% of small businesses don’t last more than 5 years. The reason behind this is the failure to adapt to new challenges, not understanding consumer demands, improper use of available funding and not investing intelligently in branding and advertising

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