Bruce Clay

21 Tips to Reduce Blog Risk: Don’t Put All of Your Eggs in One Basket

When it comes to your blog, take a cue from the saying “Don’t put all of your eggs in one basket.” Translation: Don’t concentrate all of your efforts and resources on one project. OR you risk loosing everything! To reduce blog risk, use a mix of options for each major element of your blog. Here […]

How To Avoid Blogging Blarney: 17 Ways To Change Your Blog

Andy Crestodina, Blogging, BRAVO Method, Bruce Clay, Gini Dietrich, Henneke, Ian Cleary, Jakob Nielsen, Joe Pulizzi, John Lee Dumas, Jon Morrow, Kerry O'Shea Gorgone, Lee Odden, Peg Fitzpatrick, Rand Fishkin, SEO BLOG / Good To SEO

When social shares decline and content saturation sets in, you need to forget the once dependable blogging blarney. At this point the luck of the Irish won’t help your blog. (Although my colleague RazorSocial’s Ian Cleary may tell you differently.) Rather adjust your blogging approach to focus on building an engaged community where the depth of your

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