We’ve come to understand the importance of models, whether these are data, process, business or capabilities models. One of the most important models is a data model. Dr. Robin Bloor, who resides here in Texas and is the chief analyst and founder of the Bloor Group, says “the more complex the data universe becomes, the […]
Every business leader has aspirations for sky-high brand awareness. Being top of mind for customers and prospects alike and generating revenue from word of mouth—it’s the holy grail of marketing. But building brand awareness has become a taboo topic for marketers in conversations with business leaders. Despite the desire for greater brand awareness, the ambiguous
Brand Awareness: Winning the Long Game with Intent Data Read More »
Here I review the best dashboard software for 2020 and compare key features and deficiencies of 10 market-leading dashboard tools. Businesses are going through major changes – our cutthroat digital environment forces companies to act faster than ever to ever-changing market challenges and become more data-driven in their operational and strategic initiatives. The main question
Across all industries, product managers and marketers feel overwhelmed by the idea of acting on customer feedback because they aren’t confident in their abilities to make sense of it in a way that can help drive their business decisions. Feedback affects organizations top to bottom, and it can be tough to know where to start
Today’s leading minds talk AI with host Byron Reese About this Episode Episode 88 of Voices in AI features Byron speaking with Ron Green of KUNGFU.AI about how companies integrate AI and machine learning into their business models. Listen to this episode or read the full transcript at www.VoicesinAI.com Transcript Excerpt Byron Reese: This is
Read Andrew Brust’s Full Report Report Summary: Business Intelligence Market Consolidation What took place from April through June, 2019 was the most significant BI market consolidation in more than a decade. Sure, market events like the emergence of Tableau and self-service BI in general were significant on their own. But these were nonetheless gradual and
Who is best positioned to win after the recent M&A activity? – Gigaom Read More »
Why do 90% of tech startups fail? Is the market still not supportive to newcomers or the products aren’t valuable enough to hold the customer’s engrossment? Shockingly, neither of the 2 most feared factors is accountable. Approximately 5,43,000 new businesses launch every month and the numbers will increase. Case studies, spanning across markets have revealed
Entrepreneurship Lessons to Learn From These Emerging Tech Superheroes Read More »
An incentive promotion is only as effective as the data that runs through it. Data is the lifeline of the program because it allows admins to be dynamic and responsive to both positive and negative stimuli in your workflows. A brief glance at data and you can see quick indicators like names of partners, log-ins,
It doesn’t matter what industry you’re in or how big your company is. Every business adheres to one fundamental principle — that your job is to get people to know, like, and trust you. But becoming known, liked, and trusted is easier said than done. It’s not about gaming a lead generation system or finding
Data doesn’t sleep. In the US today, there are about 312 million internet users, meaning most of us leave digital “footprints” everywhere. From Fitbits to Echo speakers to Androids and iPhones, these gadgets have become de facto extensions of who we as consumers are. From user to behavioral, geographic to bank, your phone and other
