Business

7 Sneaky Ways to Create a Lucrative Ecommerce Business from Scratch

Did you know that by 2021, global eCommerce sales will reach nearly $5K billion? The numbers clearly indicate that the eCommerce business is growing and flourishing. And anyone with smart strategies can start an eCommerce business and make a profit. Image Source – Statista Are you thinking about starting an eCommerce business, and want to

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Don’t Ignore Social Selling As A Way To Grow Your Business

Don’t Ignore Social Selling As A Way To Grow Your Business Social selling, which can best be defined as the use of social media to boost sales performance, is taking off in popularity amongst sales professionals, especially in the B2B world, where getting in front of the right prospects and developing the right industry relationships

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18 Reasons Why Your Instagram Posts Fail (& What to Do About It)

NOW UPDATED to reflect new information and examples of Instagram posts!  When it comes to engagement, Instagram is leaps and bounds ahead of Facebook and Twitter: Take a look at these statistics for Instagram: Monthly Active Users: 800 million Daily Active Users: 500 million Instagram Stories Daily Active Users: 300 million Instagram Likes Per Day: 4.2 billion Photos Uploaded Per

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3 Key Takeaways From Building a Successful Startup

If you’re an entrepreneur of any kind, you are most likely familiar with the dire statistics associated with building a successful business, most damning among them is 90% of all new startups fail. New companies fail for a multitude of reasons – everything from scaling too quickly, to not understanding the customer and the market,

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How To Build a Business-Minded Marketing Culture

MiroAlt / Pixabay Any marketing professional will tell you creativity is an indispensable ingredient of a great campaign or a memorable ad. When work is truly creative, it engages consumers in unique and emotive ways, which is how brands secure mindshare and convert new customers. But creativity is a means to an end – not

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