There’s just no way around it: measuring ROI is one of the most challenging — and even mysterious — parts of a marketer’s job. Virtually every marketer needs to do it, but far fewer have it fully figured out. In a recent webinar entitled Solving the Mystery of ROI, my colleague Jocelyn Brown and I […]
4 Traps Marketers Face When Trying to Measure ROI Read More »
Do you want to achieve financial independence? The internet offers a slew of opportunities that can help you. You can build an authoritative niche blog, earn commissions through affiliate marketing, sell online courses, and more. The chances of success? Probably not as high as you hope – unless you have your eyes set on eCommerce. Here
How to Start an eCommerce Business on a Shoestring Budget Read More »
Every year millions of people start new blogs with dreams of making an income to help support their family or to just pursue something they love. But, as we know, a massive portion of those blogs fail in the first year. So when should we give up on a blog? How do we know that
Do Not Give Up on Your Blog Just Yet Read More »
Competitors. Thank God for them! Nothing gets us to success quicker than an aggressive competitor. Checking up on your competition from time to time helps avoid costly mistakes or may teach us some new tactics. Certainly, it can be quite challenging to follow competitors on so many social media accounts and online resources. Just imagine
How to Start Monitoring Competition and What Can We Learn? Read More »
Over the past year, you may have seen a few companies making the rounds on social media literally giving away free products. Instead of investing in traditional advertisements, companies are relying on customers falling in love with their free products and telling their friends -not to mention the potential brand loyalty that could be garnered.
4 Companies Who Are Giving Away Free Products Read More »
$79 billion – that’s how much companies plan to spend on SEO by the year 2020. It might seem like an obscene amount of money, but it is justified considering the multiple tasks that business owners must juggle regularly – from retaining the current crop of customers to creating numerous business profiles in top local directories.
15 Common On-Site Technical SEO Issues and How to Tackle Them Read More »
Home Podcast How x.ai Came Up with the Idea for Amy the Personal AI Assistant [podcast] Join Our Exclusive Network Subscribe now to our newsletter and get exclusive articles and deals ready to increase the ROI of your company! This post originally appeared on Growth Everywhere, a marketing and business growth blog. In today’s episode
How x.ai Came Up with the Idea for Amy the Personal AI Assistant Read More »
The cool calculation of your competitors weaknesses is easier than ever on a social web. Had Zuckerberg ignored areas that he felt MySpace guys were doing wrong, or had Twitter founders relinquished the idea of creating ‘the SMS of the internet’, the World Wide Web as we know it might have been very different. So
The 6 Simple Step Checklist for Analyzing Your Competition Read More »
In marketing, in-person events like workshops, seminars, product launches, and tradeshows, present a fantastic opportunity to find potential clients while interacting in an environment that, for once, doesn’t involve a computer. However, they are also an important way to nurture a variety of existing leads. The key to maximizing ROI with what, all things considered
How to Amplify Your In-Person Events with Lead Nurturing and Marketing Automation Read More »
If you want to convince people that they should visit your website and buy your products, it helps to have other consumers raving about you. That’s why user-generated content is increasingly being used by brands to capture and maintain the interest of their target audience. In fact, Yotpo studies have found that user-generated content is highly beneficial
5 Tactics For Driving Web Traffic And Sales With UGC Marketing Read More »
