call tracking

Guide to call tracking and the power of AI for analyzing phone data

AI, Analytics, Call Center, call data, call tracking, customer data, machine-learning, voice / Good To SEO

Invoca, an AI-powered call tracking platform, published their Call Tracking Study Guide in March of this year. The in-depth guide demystifies call tracking technology and reviews how call tracking tools help marketers connect digital campaign data to inbound customer phone calls. Call tracking is a powerful way for marketers to understand exactly where phone calls […]

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Reasons To Consider Call Tracking With Call Recording

Advanced PPC Strategies, call tracking, How To, ppc call tracking, SEO BLOG / Good To SEO

August 29, 2017 Over the years, we have come across many clients who are not tracking phone calls. There are advertisers who get significant volume of phone calls. If your PPC accounts are missing this type of conversion, you could be making critical bidding errors. Whenever I am optimizing an account, I would rather have

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Choosing The Right PPC Platform For Your Needs

attribution, Bid Management, brand protection, call tracking, Competitive Analysis, competitor analysis, Conversion Rate Optimization, CRO, Dynamic Remarketing, Google Attribution, PPC Advice, PPC Platforms, PPC Strategy, PPC Toolkits, reporting, Reporting / Conversion Tracking, retargeting, SEO BLOG, social / Good To SEO

August 8, 2017 The right PPC platforms can make a huge difference for agencies or in-house teams. However, picking one can be overwhelming. You can minimize the burden and confusion by asking your team a few questions. Once you have answers, you can continue your research using the Best PPC Platforms for PPC Management.

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