Career Management

Marketing Strategy – The Digital Marketer: Larry Weber and Lisa Henderson Talk to Marketing Smarts [Podcast] : Marketing Podcast

Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! Larry Weber is chairman and CEO of Racepoint Global, an advanced marketing services agency. He previously founded Weber Shandwick, the world’s largest PR firm. He is the chairman of the board of directors of the Massachusetts Innovation and Technology Exchange […]

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Presentations: ‘Show and Tell’ Author Dan Roam Talks to Marketing Smarts [Podcast] : Marketing Podcast

Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! Dan Roam is the founder and president of Digital Roam Inc., a management-consulting firm that uses visual thinking to solve complex problems for clients, including Google, Boeing, eBay, Microsoft, Wall-Mart, and Wells Fargo. He’s also the author of international bestseller

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Career Management – Multitasking Distracts the Mindful Marketer: Lisa Nirell Talks to Marketing Smarts : Marketing Podcast

Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! Lisa Nirell is chief energy officer of EnergizeGrowth, a consultancy that helps companies grow mind share and market share. Since 1983, Lisa has worked with Infor, Bozzuto, Zappos, BMC Software, Adobe, Microsoft, and hundreds of entrepreneurs in nine countries. She

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Social Media – Rock ‘n’ Roll ‘n’ Social Media: Jason Miller of LinkedIn Talks to Marketing Smarts [Podcast] : Marketing Podcast

Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! Jason Miller leads global content and social initiatives for LinkedIn Marketing Solutions, helping marketers understand how to use LinkedIn to achieve their marketing goals and deliver real ROI. Previously, he was the senior manager of social media strategy at Marketo. He’s

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General Management – How to Hire and Invest in Great Employees: Tom Gimbel on Marketing Smarts [Podcast] : Marketing Podcast

Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! Tom Gimbel is founder and CEO of LaSalle Network, a staffing, recruiting, and human resources consulting firm based in Chicago. He’s an expert on how businesses can hire successfully and establish a company culture. He has been featured on numerous news

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General Management – How Happy Employees Make for Better Marketing: Chris Reimer on Marketing Smarts [Podcast] : Marketing Podcast

Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! Chris Reimer is an award-winning social media strategist and the marketing director at Kaldi’s Coffee. Previously, he was vice-president of social media at Falk Harrison, a design agency in St. Louis that specializes in branding, design, communications, and social media.

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Career Management – Stand Out and Get Your Ideas Heard: Author Dorie Clark on Marketing Smarts [Podcast] : Marketing Podcast

Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! Dorie Clark is a marketing strategist and speaker, a professor at Duke University’s Fuqua School of Business, and a contributor to Forbes and the Harvard Business Journal. She wrote the acclaimed book Reinventing You: Define Your Brand, Imagine Your Future.

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General Management – Never Stop Learning: Mark Organ on Marketing Smarts [Podcast] : Marketing Podcast

Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! Mark Organ is founder and CEO of advocate marketing software company Influitive, helping companies mobilize their advocates to produce massive increases in referral leads, reference calls, social media participation, and more. Previously, Mark was the founding CEO of Eloqua (now

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Career Management – From Aspiring CMO to Inspiring Leader: Teradata CMO Lisa Arthur on Marketing Smarts [Podcast] : Marketing Podcast

Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! Teradata Applications Chief Marketing Officer Lisa Arthur is an industry thought-leader and 30-year technology industry marketing veteran. She’s also the author of Big Data Marketing: Engage Your Customers More Effectively and Drive Value. I invited Lisa to Marketing Smarts to

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The Secret to Effortless Writing: Jeff Goins on Marketing Smarts [Podcast] : Marketing Podcast

Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! Jeff Goins is the best-selling author of four books: You Are a Writer (So Start Acting Like One), The In-Between: Embracing the Tension Between Now and the Next Big Thing, Wrecked: When a Broken World Slams Into your Comfortable Life,

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