Channel: CMO Zone

Marketing Day: Instagram tests new features, Facebook app reviews & sales tax laws

Amy Gesenhues is Third Door Media’s General Assignment Reporter, covering the latest news and updates for Marketing Land and Search Engine Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed […]

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Adobe to acquire Marketo for $4.75 billion

Adobe has confirmed it is acquiring Marketo Inc. for $4.75 billion, with the deal expected to close during the fourth quarter of Adobe’s 2018 fiscal year. Last week, unnamed sources had revealed to Reuters that Adobe was in negotiations to purchase Marketo, but neither company would comment at the time. Why marketers should care Adobe’s

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Marketing Day: Pinterest opens API, Shopify unveils new tools, SMXperts & more

Attend Our Conferences Gain new strategies and insights at the intersection of marketing, technology, and management. Our next conference will be held: Oct 1-3, 2018: Boston April 3-5, 2019: San Jose × Attend MarTech – Click Here Learn More About Our MarTech Events October 23-25, 2018: SMX East January 30-31, 2019: SMX West × Attend

Marketing Day: Pinterest opens API, Shopify unveils new tools, SMXperts & more Read More »

Sharpen your digital marketing skills with an SMX East workshop

Passion drives you to become a more accomplished marketer, grow your career and go the extra mile. You’re the reason we created the SMX® East workshop series. Join us for a training experience loaded with actionable SEO, SEM and social media advertising tactics. We’re hosting four in-depth workshops Tuesday, October 23. Choose from: SMX workshops

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Marketing Day: Twitter pushes video content, Facebook fixed a bug, ideal target markets & more

Debra Mastaler is Features Editor at Search Engine Land. She is an internationally recognized authority on link building and is an OMCP Certified Link Building Trainer. Based in Washington DC, Debra is also a columnist for Search Engine Land, has written for or been featured in numerous tech publications and is active on the search

Marketing Day: Twitter pushes video content, Facebook fixed a bug, ideal target markets & more Read More »

Marketing Day: iOS 12 release, Unacast unveils new industry pledge, MarTech Conference in Boston & more!

Debra Mastaler is Features Editor at Search Engine Land. She is an internationally recognized authority on link building and is an OMCP Certified Link Building Trainer. Based in Washington DC, Debra is also a columnist for Search Engine Land, has written for or been featured in numerous tech publications and is active on the search

Marketing Day: iOS 12 release, Unacast unveils new industry pledge, MarTech Conference in Boston & more! Read More »

Marketing Day: Facebook Stories ads debut, Nike’s sales jump, SMX East tickets & more

Debra Mastaler is Features Editor at Search Engine Land. She is an internationally recognized authority on link building and is an OMCP Certified Link Building Trainer. Based in Washington DC, Debra is also a columnist for Search Engine Land, has written for or been featured in numerous tech publications and is active on the search

Marketing Day: Facebook Stories ads debut, Nike’s sales jump, SMX East tickets & more Read More »

Marketing Day: Facebook Instant Articles, Dynamic Ads in LinkedIn, Pinterest reaches milestone & more

Debra Mastaler is Features Editor at Search Engine Land. She is an internationally recognized authority on link building and is an OMCP Certified Link Building Trainer. Based in Washington DC, Debra is also a columnist for Search Engine Land, has written for or been featured in numerous tech publications and is active on the search

Marketing Day: Facebook Instant Articles, Dynamic Ads in LinkedIn, Pinterest reaches milestone & more Read More »

Marketing Day: Twitter gets audio, Facebook Instant Experience ads & more

Debra Mastaler is Features Editor at Search Engine Land. She is an internationally recognized authority on link building and is an OMCP Certified Link Building Trainer. Based in Washington DC, Debra is also a columnist for Search Engine Land, has written for or been featured in numerous tech publications and is active on the search

Marketing Day: Twitter gets audio, Facebook Instant Experience ads & more Read More »

Marketing Day: Senate grills Facebook and Twitter (again), Google spoofed by fake Russian trolls & more

Debra Mastaler is Features Editor at Search Engine Land. She is an internationally recognized authority on link building and is an OMCP Certified Link Building Trainer. Based in Washington DC, Debra is also a columnist for Search Engine Land, has written for or been featured in numerous tech publications and is active on the search

Marketing Day: Senate grills Facebook and Twitter (again), Google spoofed by fake Russian trolls & more Read More »

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