Channel: CMO Zone

Marketing Day: Facebook & Cambridge Analytica, Oracle Infinity analytics & more

Amy Gesenhues is Third Door Media’s General Assignment Reporter, covering the latest news and updates for Marketing Land and Search Engine Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed […]

Marketing Day: Facebook & Cambridge Analytica, Oracle Infinity analytics & more Read More »

Marketing Day: The consumer mobile journey, Google’s Reach Planner & Facebook news

Amy Gesenhues is Third Door Media’s General Assignment Reporter, covering the latest news and updates for Marketing Land and Search Engine Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed

Marketing Day: The consumer mobile journey, Google’s Reach Planner & Facebook news Read More »

Marketing Day: FTC complaint against YouTube, Facebook ad transparency & more

Amy Gesenhues is Third Door Media’s General Assignment Reporter, covering the latest news and updates for Marketing Land and Search Engine Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed

Marketing Day: FTC complaint against YouTube, Facebook ad transparency & more Read More »

Marketing Day: SMB marketing survey, Facebook Live & GDPR preparation

Amy Gesenhues is Third Door Media’s General Assignment Reporter, covering the latest news and updates for Marketing Land and Search Engine Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed

Marketing Day: SMB marketing survey, Facebook Live & GDPR preparation Read More »

Marketing Day: Pinterest advertisers, Bing Ads price extensions & Facebook’s policy changes

Amy Gesenhues is Third Door Media’s General Assignment Reporter, covering the latest news and updates for Marketing Land and Search Engine Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed

Marketing Day: Pinterest advertisers, Bing Ads price extensions & Facebook’s policy changes Read More »

Update these 3 organizational buzzwords to shift perceptions

When was the last time you tried to define or explain a commonly used industry phrase or term? For example, how would you define the phrase “pain points?” I might say to you, “What do you see as the pain points with this client?” Maybe you would see “pain points” as issues that may negatively

Update these 3 organizational buzzwords to shift perceptions Read More »

Marketing Day: Pinterest executive news, Facebook CEO to testify before Congress & more

Amy Gesenhues is Third Door Media’s General Assignment Reporter, covering the latest news and updates for Marketing Land and Search Engine Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed

Marketing Day: Pinterest executive news, Facebook CEO to testify before Congress & more Read More »

Marketing Day: GDPR legal docs, Facebook’s A/B ad-testing & the future of retail

Amy Gesenhues is Third Door Media’s General Assignment Reporter, covering the latest news and updates for Marketing Land and Search Engine Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed

Marketing Day: GDPR legal docs, Facebook’s A/B ad-testing & the future of retail Read More »

Marketing Day: Advertisers react to Facebook targeting data changes, how to turn video into sales & IAS launches brand safe, fraud-free programmatic tech

Michelle Robbins, SVP Content & Marketing Technology, oversees editorial direction as Editor in Chief for Third Door Media’s digital publications, Marketing Land, Search Engine Land and MarTech Today, directing a full-time staff of reporters and editors managing contributed content. She is responsible for developing the content strategy across all properties and aligning those initiatives with

Marketing Day: Advertisers react to Facebook targeting data changes, how to turn video into sales & IAS launches brand safe, fraud-free programmatic tech Read More »

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