According to Career Builder’s latest report, 63% of businesses within the U.S. planned to hire full-time employees within the last year. However, many of these companies have also noted that it is a struggle to fill these positions due to low unemployment rates. Your approach to hiring needs to be top-notch in order to capture […]
How AI Can Help Both Recruiters and Job Candidates Read More »
What’s emerging right now in digital marketing is the most powerful marketing tactic we’ve seen in the last five to ten years: Facebook Messenger chatbots. Facebook Messenger marketing that uses chatbots is delivering massive results to the few businesses that are using them. Here’s what you’ll learn in this article: First, I’ll give you a
The Step-by-Step Guide to Getting Massive Results Read More »
You’re writing content. You’ve perfected your SEO. You’ve covered all the usual marketing channels, but you still feel like you aren’t seeing the kind of growth you know your company is capable of. If you feel like you’re struggling to produce results, you’re not alone. Research shows that 76% of people think marketing has changed
7 Slick Ways to Get a Hold of Your Leads Through Marketing Read More »
Running a Facebook ad campaign correctly can drastically increase your conversion rates, the number of website visitors and your overall success. But getting your ads to be successful on this popular social media platform and knowing what ads to run and where can take some time and money. Of course, as with all advertising, you
As companies go digital in order to keep up with the changing business environment, the competition between e-commerce stores has gotten incredibly tight. This has led to refined and carefully thought-out marketing strategies that are dictated by the rapid development of technologies and customers’ demands. All of them are aimed at increasing conversions and boosting
17 Actionable Marketing Strategies You Can Borrow from E-commerce Read More »
“One day, they’ll build a time machine, but no one will have the time to use it,” said George Carlin and he was right. Okay, maybe we haven’t made it to the time machine invention yet, but we certainly have to the ‘time’ part. A couple decades ago, the basic idea was a foundation of marketing
5 Trends that Will Define the New Vision of Marketing Automation Read More »
Email has worked for several decades. People send emails daily, making it a great channel to reach customers. And it still works well. The only problem is that it’s working less well with each passing year. Live chat and chatbots, on the other hand, are gaining steam. In fact, BigCommerce says that they are the future
Email Marketing vs. Chatbot Marketing: The Ultimate Showdown Read More »
Whenever most of us think about chatbots, we usually view them as a helpful tool for managing customer support. However, in the past year, we’ve been witnessing the evolution of the humble chatbot from merely being a customer support tool to being touted as the next big thing in business. The reason for this is quite
13 Messages Your Chatbot Should Be Saying to Prospects Read More »
You’ve probably heard it a thousand times: email is the online marketing channel with the highest ROI. And, although no one denies its power, email is currently facing the challenge of a new entrant: Facebook chatbots. Facebook Messenger chatbots are AI-powered communication programs that let you automate your customer responses without the intervention of a human.
How to Build a Facebook Chatbot Marketing Funnel Read More »
A few years ago, online marketing was all about apps or infographics, but now a new player has come into the spotlight: the chatbot. Why have chatbots became so popular lately? Is it just hype or something truly revolutionary? In this article we will cover the following topics: What are chatbots and what benefits do
Why Chatbots Are a Must-Have for Businesses (and How to Build One!) Read More »
