By Dean Kaplan You have an overdue invoice and a client who won’t pay. The client is either not taking your calls anymore or you’re getting a lot of excuses. It may be time to call in a collection agency. Before sending a customer to collections, you should know what a collection agency is going […]
What Happens When You Hire a Collection Agency for Your Small Business? Read More »
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In this episode, writer and illustrator for companies like Google, Mars and the BBC, Alex Mathers discusses how he gets inspired to create his best work with regularity, even though he isn’t feeling it on some days. He talks about focusing on problems is one of his best-kept secrets for getting emotional about the work
How do you get INSPIRED about creating? – Red Lemon Club Read More »
In this episode, Alex talks about all elements that contributed to landing an illustration contract with the Google Plus Team. Hone your style, make the right kinds of friendships and stack value. This is a must listen for anyone who is looking for a dream clients. Don’t miss it! Podcast Show Notes: [03:37]
How I landed a creative job at Google – Red Lemon Club Read More »
Alex had a hard time today not feeling like doing the work he knew he needed to do.But he did anyway. In this episode, Alex talks about the huge significance of not only showing up to create regularly, but in overcoming the resistance of not feeling it; not being in the mood; being bored and
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In this episode, Alex discusses matters pertaining to running your own creative business; finding inner motivation to create, to produce, to dazzle the world with your creativity and your ideas and energy. He talks about his take on the REAL meaning of doing what you love in business and life. How it isn’t all
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You’ve probably been in a Starbucks when they hand out free pieces of cakes, or shots of drinks tasters. Why do they bother? Doesn’t a massive brand like Starbucks merely have to open its doors to get paid? For most of its income yes. But even large companies see the tremendous value in having a
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In this episode, Alex answers a reader question on promoting one’s creative business. He introduces his ‘tripod of awareness’ idea that provides the backbone of the marketing strategies he advises for his clients, and uses himself. Also discusses other self-promotion avenues that have worked for Alex and others, as well as cool and interesting new
How to Promote Your Creative Business? Here’s What I Do… – Red Lemon Club Read More »
In this episode, Alex answers a reader question on overcoming creative slumps. He shares his idea of a slump, an ego, being a victim, the core factor why creative people do not want to take action and how does it affects the creative energy. Alex also shares some tips and tricks on how to overcome
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In this episode, Alex answers a reader question on developing your own creative style. He shares his experience of how he develops his own creative style over the years of being an illustrator, an author and a creative coach. Alex also shares two important factors in finding and developing your own style, which are: finding
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