CMO Survey

5 Reasons Why Your CMO Needs Artificial Intelligence Now

AI, Artificial Intelligence, Cal Al-Dhubaib, Carl Schmidt, Christopher S. Penn, Cleveland Museum of Art, CMO Survey, Elle Woulfe, Eric Colson, Global Datasphere, IDC Research, Jessica Miller, Katie Robberts, Marketing, marketing AI, Pandata, Sara Hocking / Good To SEO

Do you know why your CMO needs artificial intelligence NOW? Because:CMOs must show measurable financial results for the budget they invested! Wonder how AI relates to financial results? I’m not surprised since the answer may not be obvious. With an ever-increasing number of smart devices, apps and methods, consumers have more and more ways to […]

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Are You Crushing Your Business Social Media Use?

How To Use Social Media To Drive Business Success [Research] Does your business social media use support and grow your company? Specifically, is your social media investment including personnel, agencies, content creation, advertising and technology yielding a positive return? Not sure? Don’t worry you’re not alone. While most business social media use has evolved, many