color theory

Color Theory for Sign Up Form Design

Color tends to trip a lot of “non-designers” up. It can lead to confusion, doubt and, often, poor color combinations. Besides causing jarring color pairings, poor color choice can make your marketing less effective. (Up to 90 percent of people make decisions based on color alone!) This is especially true of email sign up forms. […]

What Every Marketer Should Know About Color Theory

brand identity, color theory, content design, conversion strategy, Digital Marketing, psychology, SEO BLOG / Good To SEO

Color theory is the art and science of colors, our understanding of how colors mix, how people perceive colors, and the message the colors communicate. Are you aware that colors impact how one thinks and behaves? In fact, color ads attract 42 percent more attention than those in black and white. This holds true even

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