Survey questions come in two main varieties: open-ended and close-ended. Survey questions come in two main varieties: open-ended and close-ended. When creating excellent online surveys, it’s critical you make proper use of both question types and know exactly when to use each one across customer touchpoints and behaviors. The Questions Closed-ended questions Close-ended survey questions […]
Open Ended Vs. Close Ended Read More »
Writing is an art form. There is no doubt that the ability to string words together in a way that is precise, engaging, and meaningful requires serious skill. Thousands of people try to start writing professionally every year, but few are able to turn it into a full-time career. If you want to improve your
4 Tips to Immediately Improve Your Writing Read More »
Former President Barack Obama has been noted for his public speaking excellence for over a decade. In 2004 he raised the bar from presenters and public speakers all over the world when he delivered his keynote speech at the Democratic National Convention in Boston. Since that moment which propelled him into the spotlight his speeches
7 Takeaways From Barack Obama’s Latest Speech That Will Make You a Better Presenter Read More »
Rich Hingley is Group Creative Director at drp, a creative communications agency. We caught up with him to find out about a day in his life, why risk aversion is the nemesis of creativity, why he’s open to inspiration from anywhere, and why running is better than the internet… (If you’re looking for a change
A day in the life of… Group Creative Director at a creative communications agency Read More »
JuralMin / Pixabay Here’s some news worth celebrating: The number of presenters tediously reading every slide and bullet point to their audience appears to be on the decline. But hold off on popping the champagne just yet. The pendulum is swinging dangerously towards the other extreme – presenters are ignoring their slides altogether. Consider this
The need for highly effective presentation skills is profoundly evident in the workplace today. Every day, in businesses all over the world professionals find themselves presenting in: Meetings Conference calls Conferences Networking functions Important staff and management updates Pitches to clients Outside of those scenarios, arguably every conversation is a presentation. There is rarely a
The Critical Role of Leadership in Presentation Skills Training Read More »
Facebook Live, YouTube channels, LinkedIn video, and the expansion in networking and meet-up groups has exploded the number of people who sincerely believe, because they have easy access to a platform with networking event organisers everywhere literally screaming for people to be guest speakers, that they are speakers. Quite literally, because they can speak they
Here’s What They’re Not Telling You Read More »
nastya_gepp / Pixabay As the owner of a new home, I recently got a crash course in the good, the bad and the ugly of professional voicemail greetings. Having to call multiple utility companies, I never once spoke to a person first – my calls were answered with professional voicemail greetings. And I’m ok with
7 Way to Make Callers Feel Like a Person, Not a Caller… Read More »
Over the last few months, the following has occurred: Some are saying, as this CNBC report claims, that we’ve hit “peak social media” (get ready for a complete over-use of that term over the next six months!). And, on the surface, they may be right. But, here’s the thing: From a marketer’s/communicator’s point-of-view, it just
Behavior Change – Not “Peak Social Media” – Is What Communicators Should Focus On Read More »
Most designers and other creative professionals are well aware that people don’t always know the best way to work with them. “Clients from Hell” is a popular site lampooning this fact, featuring actual conversations between designers and their clients. While things aren’t that bad for most designers, there are still improvements to be made. A survey we recently conducted
Five easy tips to improve the creative assets for your next campaign Read More »
