consumer demand

How to Meet the Demands of the Socially Conscious Consumer

company purpose, consumer demand, consumer insights, consumer trends, corporate social responsibility, CSR, Culture, Grow, Lead, social cause, Technology NEWS /

Nearly 200 chief executives from some of the world’s largest companies met in August as part of the Business Roundtable. Discussing the most pressing issues facing modern corporations, their manifesto signaled a departure from old-school corporate philosophy. Its primary message? Shareholder value isn’t everything. Regardless of how far-reaching their call for change is, the reality […]

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Why Online Marketplaces Care About Barcodes (And You Should Too)

barcodes, consumer demand, digital content, E-Commerce, identification, product listing, Product Management, Retailers, Search Engine Optimization, small business /

A side-hustle. A home-based business. A startup. Whatever you call it—congratulations! You’re the owner of a small business. You have a great product, and Amazon, eBay, Etsy and other websites offer ready-made distribution platforms to get your products sold. To make sure your products get discovered in a competitive online marketplace, small businesses need to

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