The first meeting with your hired SEO agency is always exciting because you have lots of expectations from them. You have confidence that your business will be able scale to the next level because of your decision to invest in SEO services. When you set up your first meeting with your chosen search engine optimization […]
Now that You’ve Hired an SEO Company, What Should You Expect from Them? Read More »
If you’ve been publishing articles or blog posts for several years, there’s a good chance that you have a ton of content that isn’t ranking and doesn’t get any traffic. It may be dated, it may be irrelevant to your business or it may just not be very good. So what do you do with
What You Should Do With Old Content That’s Not Getting Traffic Read More »
Publishing original content to your website is, of course, critical for building your audience and boosting your SEO. The benefits of unique and original content are twofold: Original content delivers a superior user experience. Original content helps ensure that search engines aren’t forced to choose between multiple pages of yours that have the same content.
How to check for duplicate content to improve your site’s SEO Read More »
Spring has finally arrived with its clean, fresh light and sense of rebirth. And it’s time to clean out your content marketing closets. Your content needs a refresh. This includes your blog, email and social media content. But don’t start groaning yet. Content marketing spring cleaning requires less work than you think. Why?Because the content
Content Marketing Spring Cleaning: How To Improve Your Results Read More »
It’s no secret that publishing quality content on a regular basis is one of the best ways to generate leads. But what does “regular basis” actually mean? For some companies, a schedule of one blog post per month meets that criteria, while others crank out several every day. Most lie somewhere in between, posting weekly,
What’s the Ideal Number of Blog Posts to Write Each Week? Read More »
By Anna May Trogstad An effective website content audit should be done annually and if executed well it can deliver invaluable insights into your content marketing strategy. A recent study shows that 52% of B2B marketers attribute business stagnancy to a lack of effective content marketing, and 57% believe that not enough time dedicated to
How to Do a Website Content Audit in 4 Simple Steps Read More »
