I know; I know. You are probably muttering to yourself that this statement is insulting, and while it can be taken as such, it genuinely isn’t intended that way. Instead, it’s meant to get your attention and move you to take different actions than you are taking now. Stop for a minute and consider the […]
As the world of successful entrepreneurship and business progresses, success becomes much difficult to achieve. People try everything to make their firm, app, or whatsoever product successful. However, not all of them are effective because the majority of them have flaws in their marketing strategy. Even after trying to fix the marketing strategy, still, 50%
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Content personalization is a marketing strategy that utilizes findings from visitor data to produce relevant and useful content based on the interests of a specific audience. Content personalization takes into consideration every facet of content that marketers can place on a website. This includes text, video content, and infographics etc. If your company has not
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There is a marketing buzzword called content personalization. This refers to the strategy of creating and delivering targeted and relevant content that audiences find interest in. Personalized content engages customers on an individual level and it can mean the difference between marketing success or failure. Effective content is something that marketers cannot afford to get
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You’ve heard a couple times that content is king, yet most people still don’t quite understand how to execute content strategies with the aim of growing their site’s organic traffic. It’s not easy to come by with a few techniques you can easily implement that guarantees results, if fits right to your site and to
You are tasked to build hundreds of guest post links. The first challenging initiative to hit the numbers is to find relevant guest post ideas. So, what scalable process can you follow to get guest blogging topics? The reality is you can’t send massive emails to your guest blog prospects and just propose them with
Video is the most compelling medium for showcasing eCommerce products. Text explains the benefits of a product. Images capture a shopper’s attention and create an emotional connection. But only video harnesses words, images, and sound, a combination that delivers an abundance of creative possibilities resulting in longer engagement. But many eCommerce retailers approach video with
Ever wonder why certain blogs get continuous traffic from different sources even after months and years of publishing? These blogs are focused on creating evergreen content. WHAT IS EVERGREEN CONTENT Evergreen content is content that never gets out of date and never relies on current trends. Its effect is always relevant to its readers,
Storytelling is the art of chaining words together to produce meaning and influence people. In order to tell a good story, you need inspiration, skill, and lots of practice. Storytelling is an integral component of modern marketing. It allows you to set yourself apart from competitors, and create a loyal following for your brand. If
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To say that Amazon is an e-commerce giant is something of an understatement. According to eMarketer data, Amazon has nearly 50% of the retail market in the United States, putting it squarely at #1 for online sales. The next three on that list — eBay, Apple and Walmart — don’ have anywhere near that number
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