content intelligence

How AI-Driven Content Intelligence Drives Marketing Results (Part One)

In 2018, we discussed a lot about artificial intelligence (AI)-driven marketing efforts. For marketers, this is no longer an idea, but a reality. As AI continues to become deeply integrated into marketing efforts, marketers who leverage this technology will provide customers with a personalized experience that drives business performance. One key tool is content intelligence. […]

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Fix Your Mediocre Marketing with Content Intelligence

Content intelligence (CI) is the shiny new toy of content marketing. Like many new technologies, some users may try to adopt content intelligence technology before they fully understand it, and fail to fully realize its benefits. Content intelligence software is expanding in variety and function, so it’s important to understand the pain points content intelligence

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