How to get better results from your online content marketing strategy Building a profitable and successful company is no easy task. Even with a great idea/product, incredible staff to bring it to fruition, and all the drive in the world, if you are unable to connect with consumers then the fact is that it just […]
Seven Expert Tips to Help You Better Measure the Wants and Needs of Consumers Read More »
Research into customer expectation and behavior, quality and delivery method, when it comes to content marketing. B2B customers in the digital age have greater access to information. They are actively researching solutions and providers before engaging with a salesperson. As a result, content marketing is becoming more prevalent and receiving lots of investment. The interest in
Top 7 B2B content marketing research insights that should guide your strategy Read More »
Five killer marketing management team strategies that will improve your output Today its important for business owners to have an online presence and for entrepreneurs to understand marketing management team strategies that will set you apart from the competition. If you’re planning a business campaign or venture, you need to form a killer marketing management
5 killer ways to improve marketing management strategy Read More »
Chart of the day: Original research drives traffic but marketers aren’t promoting it to its full potential. Original research produced by b2B marketers drives traffic and social shares – but are marketers making the most of their excellent research? The short answer, according to research by Buzzsumo and Mantis Research is pretty much a “no”.
Are content marketers promoting their research enough? Read More »
Chart of the day: Research with almost 1,000 content marketers reveals how important content marketing is to marketing teams. Most people say content marketing is at the core of the marketing team. Please note that the research is split into visionaries and leaders, those who are experts in content marketing or leaders. Most marketers also
