Edwin Toonen Edwin is an experienced writer, editor & content manager. Before joining Yoast, he spent years honing his skill at The Netherlands’ leading web design magazine. Google’s Knowledge Graph is hard to find, but its results are not. Take for instance that big block of information that appears on the right-hand side of your […]
What is Google’s Knowledge Graph? • Yoast Read More »
Jono Alderson Jono is a digital strategist, marketing technologist, and full stack developer. He’s into technical SEO, emerging technologies, and brand strategy. Headings help users and search engines to read and understand text. They act as signposts for the readers, and make it easier for people to understand what a post or page is about.
How to use headings on your site • Yoast Read More »
Marieke van de Rakt Marieke van de Rakt is the founder of Yoast Academy and CEO of Yoast. Her favorite SEO topics are SEO copywriting and site structure. Once upon a time, there was this woman – let’s call her Mia – and she wanted to write beautiful stories for her blog. Mia noticed she
Why storytelling is good for SEO • Yoast Read More »
Marieke van de Rakt Marieke van de Rakt is the founder of Yoast Academy and CEO of Yoast. Her favorite SEO topics are SEO copywriting and site structure. Cornerstone articles are those posts that are most important to you. The ones you really want to rank with. The posts that make people come back to
Rank with that cornerstone content! • Yoast Read More »
Joost de Valk Joost de Valk is the founder and Chief Product Officer of Yoast and the Lead Marketing & Communication for WordPress.org. He’s a digital marketer, developer and an Open Source fanatic. It can be hard to pick the right tags for a post. But they are important and that’s why we’ll explain how
Tagging posts properly for users and SEO • Yoast Read More »
Marieke van de Rakt Marieke van de Rakt is the founder of Yoast Academy and CEO of Yoast. Her favorite SEO topics are SEO copywriting and site structure. Cornerstone articles should be the best and most complete articles on your website. That means that you should make an effort to make this article as awesome
Cornerstone analysis to help you create your best articles • Yoast Read More »
Michiel Heijmans Michiel is a partner at Yoast and our COO. Internet veteran. His main goal with most of his articles is to kick-start your site optimization. So much to do! If you have a restaurant and a restaurant website to go with it, you might want to read this article. We have covered a lot
How to optimize your restaurant website • Yoast Read More »
Marieke van de Rakt Marieke van de Rakt is the founder of Yoast Academy and CEO of Yoast. Her favorite SEO topics are SEO copywriting and site structure. Google can read and analyze texts very well. Google understands that ‘walk’, ‘walking’, ‘walked’, ‘walks’ all boils down to the same thing. Also, Google knows that ‘baby’
What is keyword stemming? • Yoast Read More »
Marieke van de Rakt Marieke van de Rakt is the founder of Yoast Academy and CEO of Yoast. Her favorite SEO topics are SEO copywriting and site structure. Focusing on long tail keywords is a great SEO tactic. Long tail keywords are keywords or key phrases that are more specific – and usually longer –
why they deserve your focus! • Yoast Read More »
Joost de Valk Joost de Valk is the founder and Chief Product Officer of Yoast and the Lead Marketing & Communication for WordPress.org. He’s a digital marketer, developer and an Open Source fanatic. The definitive guide to higher rankings for WordPress sites This is the original WordPress SEO article since 2008, fully updated for 2019!
WordPress SEO Tutorial • The Definitive Guide • Yoast Read More »
