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22 Companies Dominating the World with Content Marketing

It’s estimated that by 2021 27% of internet users in the U.S. will be using ad blockers — which means that about one quarter of all ads won’t reach their target. Because of ad blockers, the loss of ad revenue is projected to increase from about $3.89 billion in 2016 to $12.12 billion by 2020 in the […]

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7 Creative Ways to Collect Emails Without Being Spammy

You’ve heard it before, but we’ll repeat it here: For every $1 you spend on email marketing, you can expect an average return of $32: Simply put: You need to get people to give you their email addresses. Of course, that’s often easier said than done. Consumers these days are savvy. They aren’t just going

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How to Create A High-Value Lead Magnet to Quickly Grow Your Email List

A new visitor comes to your website, finds just what he/she was looking for, clicks on BUY and you’re done. Ha! That doesn’t happen, does it? In reality, a visitor or prospect takes their own sweet time, researching and comparing across other websites, before they make the buying decision. But the least you can do

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