You’ve been creating, making, doing and stressing, and STILL, the traction isn’t there. What is traction? Traction is when increasingly more people engage with your creative work. Traction is when people increasingly like, subscribe and comment on your work. Traction is when more and more people buy your products, and tell others about it enthusiastically. […]
my three guidelines – Red Lemon Club Read More »
Isn’t there enough art in the world already? Why would I need to create yet more content? How can I stay motivated if there are thousands of people out there who make amazing art; who provide a brilliant service; who have outstanding products? I’ve seen so little ‘success,’ and I’ve lost motivation to make more.
How I maintain a strong belief in my creative work – Red Lemon Club Read More »
Artificial intelligence is powering the world’s most powerful learning machine: Google. As the search engine gets deeper insight into what makes people tick, it’s adjusting search engine rankings to bring the most relevant, engaging content to the top of the search rankings. AI, voice, user engagement… the search engine optimization industry is seeing some seismic
Future of Search: Voice, AI, and Engagement With Content Read More »
I’ve been taking a ‘writing blog posts hiatus’ as I explore shorter-form, hand-drawn motivational pieces, mainly as a means to promote the Red Lemon Club name on Instagram. I love how social media limits my creativity to a single square. It gets me to think hard about what makes an impact, how people can be helped without
Ten drawings for creative people, to motivate and inspire – Red Lemon Club Read More »
You may find it inconceivable that you would see real success ‘doing what you love.’ You may even find it difficult to stay with any one thing long enough to make something of it. There are many cool things out there after all, and it is difficult to make a decision. But you might not
Don’t do what you love. The work worth doing is painful – Red Lemon Club Read More »
We’re drowning in distractions. If only that damn phone would stop beeping at me, then I’d get some work done. Can’t YouTube…you know…just not exist, so I can finally find my passion in peace? It would be so much easier to be productive if Instagram stopped spewing out so many glorious pictures. Techy stuff is
‘I would get so much more done if social media didn’t exist’ – Red Lemon Club Read More »
The best marketing messages start with empathy for the audience, but marketing organizations should have empathy for their employees, too. Better work/life balance means better marketing, which ultimately brings better business results. The truth of this becomes plain if you look candidly at your own work as a marketer: No one does his or her
Employee Engagement & ‘Intelligent Inbound’ |Podcast Read More »
One of the things that has held me back is procrastinating too much. I don’t feel like doing the stuff I know I need to do because I don’t feel like it. I know what I need to do, but then an image pops up in my head luring me from the dusty wasteland of
Great creative work does NOT have to be from the HEART all the time – Red Lemon Club Read More »
We all feel bored sometimes. I feel it plenty. For some, it’s too often to be normal. In reality, boredom is a friendlier mask worn by it’s more domineering form: Fear. We’re surrounded by seemingly endless cures to this discomfort. Films, games, social media hits, stimulations of all shapes, tastes, and varieties. Often, because we
The cure for feeling bored Read More »
We all feel bored sometimes. I feel it plenty. For some, it’s too often to be normal. In reality, boredom is a friendlier mask worn by it’s more domineering form: Fear. We’re surrounded by seemingly endless cures to this discomfort. Films, games, social media hits, stimulations of all shapes, tastes, and varieties. Often, because we
The cure for boredom | Red Lemon Club Read More »
